The latest blog post from Megaphone is a series of visualizations about how average podcast length has changed over time. The company reviewed data from the 549 podcasts on the Apple Podcasts Top 200 list between March 6th-May 11th. The results showed a large number of podcast episodes running just shy of an hour, which Megaphone deemed a nod to classic radio formatting. Continue Reading
Podtrac has published its ranking of the top 20 podcasts from June 2019. The ranker, based on the company’s measurement data for U.S. monthly audience, included several small shifts in ordering from May. Continue Reading
Stream listening gained about 2% month-over-month in March, according to the Triton Digital Webcast Metrics Top 20 Ranker. Pandora, leader of the pack, gained three percent from January, to move above 2-million average active sessions for the first time since last August. Continue Reading
Voxnest has been publishing several analyses about different corners of podcast listening, and the latest one is about show categories. The company’s new report finds that listening habits vary across different show subjects, which could mean different best practices for podcasters in terms of publishing times and time-specific advertisements. Continue Reading
Edison Research has been going international with The Infinite Dial this year. Shortly after announcing plans to bring its audio survey to South Africa, the company shared that The Infinite Dial Germany will debut later this year. Continue Reading
Podtrac released the Top 10 Podcast Publishers ranking for June. In it, the tightly competitive reign of NPR (#1) and iHeartRadio (#2) continued as in previous months. RAIN has remixed the ranker to list publishers according to the size of audience, and number of plays, per show produced by each publisher. The result shines light on the power of hit shows vs. the power of a network ecosystem. Continue Reading
Podtrac has posted its May ranking of podcast publishers. Across all of the top ten publishers, the average U.S. unique monthly audience was 8.6 million. The figure was down just 2% from April and up 41% on-year from May 2018. Continue Reading
Nielsen Music released its mid-year report, another assessment of streaming driving consumption. Both audio and video streams on-demand continued to grow, while physical sales and digital downloads posted another period of decline. Continue Reading
Fifty-three million American adults own smart speakers. Because some people and households own multiple speakers, that adds up to 118.5-million devices — a 78% increase in overall device ownership year-over-year. This, and much other data, come from the NPR/Edison Research Smart Audio Report, released in a webinar today. Continue Reading
Soundcharts released an examination of China’s music industry, highlighting some of the rapid growth happening in this market. Wholesale revenue in China has tripled in three years with a compound annual growth rate of 44.2%. Continue Reading
iHeartRadio commissioned a study from Ipsos Research exploring the reach and popularity of different audio formats. The results backed other studies on the continued dominance of radio, and noted that younger listeners are driving much of the growth in audio. Continue Reading
MIDiA Research teamed with subscription listening service Idagio for an examination of classical music and streaming. Global retail revenue for classical recorded music was $384 million in 2018. Streaming revenue for the genre rose 46% to $141 million that year. Continue Reading