RAIN Notes: Wednesday, April 24
— Basic Education (Ad Results Media)
— Lots Of Win (The Webbys)
— La Mejor (Triton Digital)
— Basic Education (Ad Results Media)
— Lots Of Win (The Webbys)
— La Mejor (Triton Digital)
In the March edition of Triton Digital’s Top Podcasts ranker for the U.S., there is a lot of month-over-month stability, as always. In the top 10 shows, nine are the same as the previous month (with some shuffling of positions). MrBallen Podcast: Strange, Dark & Mysterious Stories (Wondery sales network) leaped upward eight slots to enter the elite cohort. Continue Reading
Signal Hill Insights has released an interesting data burst focused on whether, and how much, senior executives listen to podcasts. The study is part of an ongoing collaboration with Triton Digital. The result is an interesting glimpse into a micro demo of podcast listening. Continue Reading
In the February edition of Triton Digital’s Top Podcasts ranker for the U.S., there is a lot of month-over-month stability, as usual. In the top 10 shows, nine are the same as the previous month (with some shuffling of positions). We explore various ways Triton’s flexible ranking format can be sorted. Continue Reading
Global audio tech firm Triton Digital has partnered with digital advertising identity provider ID5. ID5 will add its audience data to Triton’s Audio Marketplace. The deal promised to enrich Triton’s audience reach with detailed listener profiles. Click for details. Continue Reading
Triton Digital released its U.S. Podcast Ranker for December, ranking the top 100 podcasts measured by Triton’s service. As always, this list connects each of the 100 listed shows with its sales network. As always, Triton’s online presentation of the ranker is highly interactive, allowing you to sort the order by Average Users, representing audience size, downloads, and sales networks, and more. Click for highlights. Continue Reading
Triton Digital released its U.S. Podcast Ranker for November, ranking the top 100 podcasts measured by Triton’s service. As always, this list connects each of the 100 listed shows with its sales network. Four podcasts debuted on the November list. Continue Reading
In an encouraging sign of variety in listener choice, 44 Australian podcasts debuted on Triton Digital’s Australian Podcast Ranker for November. The ranker lists 200 podcasts, a first-time expansion of Triton’s format. The company cites “the influx of new podcasts.” Click for more info. Continue Reading
We’ve received an interesting slice of research from Signal Hill Insights, connecting types of podcast listeners to their preferences as general consumers. For example, “heavy listeners” are more more likely to eat fast food every eay than listeners who aren’t as deep into podcasting. Continue Reading
CORRECTED: In a demonstration of stability (or staleness?) Triton Digital’s Podcast Ranker for August shows 97 of the same 100 podcasts as the July ranker.In our thinking two principles are at work: First, that people listen to what they already know, and second, that podcast discovery remains a commanding challenge for creators and producers. Click for deets. Continue Reading
Triton Digital puts a focus on listening habits and top genres in its just-released Podcast Trends in Canada report for 2023. Click for highlights and infographics. Continue Reading
In an encouraging sign of variety, nine podcasts debuted on Triton Digital’s Australian Podcast Ranker in August. The most impressive jump into the list is Australian True Crime, a Bravecasting show on the Acast platform that enjoys 265,000 listeners and 1.1-million… Continue Reading