Spacial Audio has launched a mobile app for the users of its SAM Broadcaster Cloud. The company is an online radio specialist that was acquired by Triton Digital in 2009. The new app, available on iOS and Android, allows broadcasters to access the Spacial Audio platform to monitor and execute station operation tasks from a mobile device. Continue Reading
Spotify held its slight lead over Pandora in March stream listening, an advantage established in January after three years of chasing. Aside from that metrics rivalry, the Top 20 group in Triton Digital’s Webcast Metrics report gained one percent in overall listening compared to February. PLUS — a little bit of smart speaker reporting. Continue Reading
Triton Digital announced that its a2x programmatic audio advertising marketplace will integrate with IQM, a data solutions provider specialized in ‘voter matching’ for progressive politicians and causes. Continue Reading
The planned merger which would combine Triton Digital and audioBoom is off, according to a British regulatory filing posted by audioBoom. Closing depended on a fundraising effort by audioBoom, which has fallen short. The future of audioBoom is uncertain, with four weeks of operating cash remaining. Continue Reading
Edison Research and Triton Digital have released the 2018 edition of the Infinite Dial Australia study, It is the second investigation from the pair detailing the latest trends and habits for listeners down under. The results are pulled from a national telephone survey of more than 1,000 Australians aged 12 and up during the first quarter of 2018. Continue Reading
Triton Digital has announced another integration for its a2x programmatic ad exchange. The platform has been incorporated into DynAdmic, a content-targeted video advertising network. The deal will allow DynAdmic to leverage its proprietary audio recognition technology to offer advertisers hyper-targeted access to the premium digital audio inventory of a2x. Continue Reading
Podcasting has come a long way in attracting a dedicated, passionate audience with several unique traits, but there is still progress to be made in reaching the mainstream American listener. That’s the narrative laid out today in the Podcast Consumer 2018 report from Edison Research and Triton Digital. Ever the congenial host, Edison VP Tom Webster presided over the presentation. Continue Reading
The Triton Webcast Metrics Top 20 Ranker has seen Spotify’s listening metric streak upward since the music service joined the Ranker in January, 2015. Three years later, in January of this year, Spotify overtook Pandora for the first time. Continue Reading
Triton Digital has entered a partnership with GateHouse Media. Under the new agreement, print and online media company GateHouse will use Triton’s a2x programmatic audio advertising marketplace and its Yield-Op supply-side platform for monetization of the curated collections of audio clips and podcasts across its web properties. Continue Reading
Triton Digital has announced another integration for its a2x programmatic audio ad exchange platform. The a2x service will be integrated with Fusio by S4M, a mobile advertising technology centered on drive-to-store campaigns. The deal allows S4M clients access to programmatic audio inventories as well as the option for dynamic targeting by location. Continue Reading
The Infinite Dial kicked off with a look at ownership trends in technology and media. Most telling, the research from Edison and Triton focused on the growth in smart speakers. Awareness of the device segment was 71% for Amazon Alexa, up from 57% last year, while Google Home awareness rose from 45% in 2017 to 56% in 2018. Considering the recent ad blitzes for the segment, John Rosso joked that those who haven’t heard of them are “probably living in caves and staring at their tablets.” Continue Reading
The Infinite Dial 2018 shows steady growth in online audio. The latest installment of the research project found that 64% of survey respondents, or an estimated 180 million people, listened to online audio in the past month. Weekly online audio listening has risen at an even more dramatic clip. Continue Reading