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Gimlet co-founders open up about sale to Spotify

The audio industry is still adapting to the new landscape of podcasting after Spotify’s move to acquire both Gimlet Media and Anchor. We’ve heard outside opinions and analysis of the deal, but now there’s some information straight from the horse’s mouth. Gimlet co-founders Alex Blumberg and Matt Lieber sat down with Recode, fittingly on an episode of the podcast Recode Media With Peter Kafka, to discuss their motivations for selling, Spotify, and the future of their operation. Continue Reading

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In blockbuster podcast deal, Spotify acquires Gimlet Media and Anchor

Spotify has acquired not one, but two podcasting companies. The rumor mill hinted this week that the streaming company was in negotiations for podcast producer Gimlet Media, and that is one of the purchases. But Spotify has also acquired Anchor, a straightforward service that lets anyone start creating, distributing, and monetizing podcasts. Continue Reading

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Spotify reportedly pursues Gimlet Media

The media sphere burbled over the weekend with late-Friday reporting that Spotify is “in talks” to acquire podcast powerhouse Gimlet Media, with a price tag above $200-million. If this happens, it will be the richest institutional dive into podcasting yet. click through for details, and a history of podcast acquisitions, full and partial. Continue Reading

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Sirius XM closes acquisition of Pandora; Jim Meyer lays out strategic bullet points

As predicted in this week’s Sirius XM earnings call for Q4 2018, the Sirius XM acquisition of Pandora closed today. Pandora is now a wholly owned component of the satellite broadcaster. In the earnings call, Sirius CEO Jim Meyer had things to say about Pandora, and was explicit in laying out broad strategic thoughts. Click through for abundant quotes. Continue Reading

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Spotify wraps up 2018: Drake’s the top artist (again) and more weird stats feature in marketing

Spotify is closing out the year by sharing statistics. First, the streaming service shared its top performers of 2018. Second, it has opted to promote its platform for another year with the Wrapped promotional campaign of advertisements sharing unusual or funny data points from its listeners. Continue Reading