Comprehensive coverage of the podcasting industry and its business ecosystem.
Global podcast company Acast released highlights of its advertiser-facing Sounds Smart research. It is a survey of at-least-monthly Australian podcast listeners. (See it HERE.) One question asked about attention and immersion. Seventy-four percent of respondents agree with the statement: “Podcasts provide me… Continue Reading
Entertainment company and odcast constne studio Audio Up is bragging about receiving three Webby nominations for that program’s upcoming 26th annual ceremony. Audio Up recently got our attention when SiriusXM invested in the outfit and claimed a board seat. Continue Reading
Co-hosted by Juna Gjata and Dr. Eddie Phillips, Food, We Need To Talk is a podcast about eating, body, weight loss, and health. The show launches its second season with a new business infrastructure provided by PRX. The public media and podcast group will provide distribution, monetization, and production support. Continue Reading
In wha t seems to be a continued indication of podcast creation settling down from the Covid surge, the number of newly created shows in March was only 11% of a year ago. The trend projects that 2022 will produce a small fraction of 2021’s new podcasts. Click for details. Continue Reading
Media giant Vox has notified us that Today, Explained, the company’s flagship daily news podcast hosted by Sean Rameswaram and Noel King, is now carried by over 50 public radio stations across the country. The arrangement is made via WNYC Studios. Each host has a public radio background. Continue Reading
Technology podcasts earned the highest category CPM rate (cost per thousand ad plays) in March, according to Libsyn-owned AdvertiseCast. For the month, the average CPM for a 60-second podcast spot was $23.43, while the Tech category average was $32. Kids & Family posted a $28 CPM, and the Business category came in at $27. Click for a trendline and additional details. Continue Reading
SETI, the institute whose sole mission is the search for extraterrestrial life, has reported the discovery of podcast signals originating from across the galaxy. “We don’t know exactly where these shows come from, honestly,” remarked James Aressess, head of SETI’s audio division. “But we know a podcast when we hear one.” Click through for revelatory details. Continue Reading
Podcast consultancy and production company Quill has released the winners in the 2022 Quill Podcast Awards. The company describes its Awards program as “A hybrid of a public nominations and a judging period by a panel of experts, the awards are given to companies and podcasts that have built strong audiences, innovated within their category, and created outstanding content.” Continue Reading
The Webby Awards, which since 1995 has been operating an annual ceremony for excellence on the internet, now announces a spinoff podcast award program. Called the Signal Awards, the first ceremony will be in January, 2023. Click for categories and submission info. Continue Reading
The Podcast Movement Hall of Fame, which was inaugurated in 2015, was resumed at last week’s Podcast Movement Evolutions gathering after a hiatus of a few years. “We are honoring the pioneers,” was the theme for this returning ceremony. Continue Reading
Podcast network Crooked Media has signed with SXM Media (ad-sales arm of Sirius XM), giving SXM exclusive global ad sales rights across Crooked Media’s catalog. Crooked is best known for Pod Save America but has 27 titles. The sales rights in this deal are extensive. Click for details. Continue Reading
At this week’s Podcast Movement Evolutions, Podnews editor James Cridland released some results of the recent Podnews Report Card 2022, which asks podcasters and listeners to rate and comment on platforms, apps, podcasting services, and directories according to several criteria. Today, the Podnews website spills out an enormous repository of survey results. Click for details and the link. Continue Reading