Quick Hits: Podcasts in Mexico; podcasts on TV; NPR at SXSW
Brief news items and worthy reads from around the web: The Mexican podcast market; podcasts going audiovisual with television projects; NPR previews SXSW performances. Continue Reading
Author: Brad Hill
Radiodays Europe, in Amsterdam, plans 120 speakers and 55 sessions
The annual Radiodays Europe conference is set to run next week, with a pre-official smattering of events on Sunday. One-hundred and twenty speakers are confirmed over 55 stage sessions including keynots, panels, and presentations. RAIN is a Media Partner of the event. Continue Reading
AdsWizz teams with Frequency to launch “personalized creative” audio campaign
In an interesting multiple partnership, AdsWizz has hooked up with ad-tech company Frequency to launch a campaign for Terra’s Kitchen on Spotify. Distinguishing this effort are the concepts of “personalized creative” and “dynamic creative.” Continue Reading
ESPN announces launch of 30 for 30 Podcasts, an audio extension of film series
ESPN used an SXSW panel to announce the launch of 30 for 30 Podcasts, a collaboration of ESPN Films and ESPN Audio. The series will start in June. This begins an audio-only version of the well-known 30 for 30 documentary film series, which has produced over 100 films. Continue Reading
Pandora launches Premium, enters new era
Pandora, which has defined streaming music for millions of consumers since 2008, today formally announces the start of Pandora Premium, putting the market-leading internet radio company in direct competition with Spotify and iHeartRadio. Click for details, screenshots, and analysis. Continue Reading
Key insights from The Infinite Dial 2017
The Infinite Dial 2017 was released yesterday, and RAIN News covered many of the details in near-realtime. Here, some of the highlights — potential industry-shifting survey results which we think will be cited throughout 2017 by online audio stakeholders and industry pundits. Continue Reading
Infinite Dial: YouTube’s music reach is 91% among young listeners
Keeping up-to-date with music is at least somewhat important to about half of Americans 12 and older, we learned from today’s Infinite Dial 2017 webinar, produced by Edison Research and Triton Digital. YouTube and Spotify tell interesting stories. Continue Reading
Infinite Dial: Online radio reaches 61% of American adults/teens, about 170-million
170-million Americans 12 years old and up listen to online radio each month, it was revealed today in The Infinite Dial 2017. There is frequency, too: 53% of Americans listen weekly. Time spent is also up — way up countering last year’s trend. Continue Reading
iHeartRadio and Pandora plan SXSW splashes
iHeartRadio and Pandora are each planning a substantial presence at South by Southwest in Austin. Podcasting, live music, and a an panel are featured. Continue Reading
PodcastOne aligns with Adswizz as it dives into ad insertion and programmatic
In an importance alliance between two power organizations — a podcast network and an ad-tech company — PodcastOne announced it has aligned with AdsWizz for dynamic audio advertising, sharp audience targeting, and programmatic buying. Continue Reading
INRIX, a connected car software provider, adds Napster and other streaming services
Music service Napster sent us a note that it has been added to the OpenCar platform developed by INRIX. INRIX is a U.S.-based software and services company that develops connectivity products for car makers. Napster is one of several audio services that have been incorporated into OpenCar, which is part of a services suite marketed in 50 countries. Continue Reading
Anchor 2.0 comes to market with focus on radio, ditching its social roots
Social audio app Anchor has released a long-awaited version 2.0 of its app, in which the push-and-pull between radio (listening) and social (creating) is slanted decidedly to radio. To some extent, the audio creation/listening app is following in the footsteps of SoundCloud. Continue Reading