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Survey: 61% of smart speaker owners plan to buy another one this holiday season

With the holiday shopping season now upon us, the top tech toys are in position to make a lot of sales. The smart speaker niche seems likely to be a strong performer at the end of 2017. Jacobs Media Strategies, jācapps, and Sonic Ai have collaborated on a survey into consumer sentiment toward voice-activated smart speakers going into December. Continue Reading

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Apple drops out (and here’s why) as smart speakers enter crucial holiday season

The news that Apple has withdrawn its timetable to launch the HomePod smart speaker this year is a final buttoning down of the holiday lineup of smart speakers, as we enter Black Friday week. The broken promise of a Q4 launch is certainly disappointing to Apple loyalists who are deep into the ecosystem. Was the HomePod squeezed out of its market position by a surprise maneuver by Sonos? Continue Reading

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Survey: Smart speaker owners use them for music listening (and lots of it)

The Music Business Association (Music Biz) hosted a webinar to share data into smart speaker ownership. Of the more than 3,000 U.S. participants in its September music consumption survey by AudienceNet/LOOP, 10% said they owned an Amazon Echo and 3% owned a Google Home. The results shows a strong correlation between smart speaker ownership and use of the device for music consumption. Continue Reading

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Survey: Radio ownership is dwindling and there’s no clear replacement (yet)

Integr8 Research conducted a survey to explore radio ownership trends and whether the emerging smart speaker product segment is growing into a replacement for radio sets. The company surveyed more than 3,000 radio listeners aged 15 to 39 who are dedicated to a local genre station. Ownership of radios appeared shaky. Continue Reading

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More music, less typing, replacing radios drive smart speaker adoption in new NPR/Edison research

NPR and Edison Research have released the second part of their study on smart speakers and voice control. The first part was released during RAIN’s Podcast Business Summit in New York this June. The latest presentation of The Smart Audio Report focused on the specific activities and details of how and why people are using this new product segment. Continue Reading