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Drive Time Metrics awarded key patent for in-car media data and measurement

Drive Time Metrics (DTM), a connected car tech startup, announced that it has been awarded a patent for its core technology which collects, measures, and analyzes in-car media use. After four years in process, the patent positions DTM to provide a key measurements and in-car audience behavior insights to audio publishers such as broadcast radio and music services.  Continue Reading

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Report: 1 billion devices support voice assistants as U.S. consumer base continues to grow

Voice assistants and smart devices are one of the hottest topics for the audio industry, and a new report from Voicebot.ai, PullString, and the RAIN Agency traces the trend’s progress. According to the report, voice assistants have moved out of their first phase, marked by availability across platforms and languages and access to core features. It suggested that the second phase of voice will be marked by more nuanced features, use in more contexts, and availability on more connected devices. Continue Reading