Pod Drop: Rock and Roll, Drugs and Baseball, Health and Happiness
New podcasts of note.
The Rock Podcast (PodcastOne)
Crushed(Religion of Sports / PRX)
No Kidding? Me Too! (KMG Utopia Studios)
Guy Raz’s Tinkercast deals with Sony Music for new kid/family podcasts
Tinkercast, an outfit founded by renowned podcast producer Guy Raz (former host of TED Radio Hour), has reached an agreement with Sony Music to produce a slate of podcasts for kids and families. No details of future shows, but the existing podcast Wow In The World (328 episodes) is bundled into the deal. Continue Reading
Gaming and music: Audiomob develops audio ads for gaming; Pandora highlights “Game Time” playlists
As online gaming grows to huge proportions, ad tech company Audiomob has launched audio ads for mobile games, and a demand-side platform (DSP) for setting up campaigns. Related to the entwining of gaming and audio, Pandora builds a collection of videogaming playlists. Continue Reading
Local radio stations get streaming rights for Major League Baseball
As with other sports, media rights in Major League Baseball are tightly controlled and splintered among many options, some free and some dependent on subscription. Now MLB is loosening its grip on streaming audio baseball games. But not entirely. Continue Reading
With new hires, True Native Media doubles staff in six months
Podcast ad-rep company True Native Media has hired three new account executives, doubling the firm’s staff, Founder/CEO Heather Osgood announced. “Today is a huge milestone,” she said, noting that the expansion is happening merely six months after founding the company, and without external funding. Continue Reading
Early days for Clubhouse, with distinct user profile. Signal Hill Insights releases Clubhouse study.
You know an app is buzzworthy when research organizations study it. So it is with Clubhouse, the iOS-only, Android-excluding social audio app that has quickly gained high awareness. Toronto-based Signal Hill Insights partnered with social media researcher Digital Hug in a two-phase study of usage of, and sentiment for, Clubhouse. Continue Reading
RAIN Notes: Friday, March 26
Triton Digital intros Streaming Metrics for the Netherlands
Triton Digital has expanded its well-known and often consulted Streaming Metrics rankers, adding a Netherlands-specific product. The new addition is launched with reports for January and February. The new Netherlands product is more complicated than the familiar U.S. reports. Continue Reading
Deezer seeks to democratize high-rez streaming, adding families to HiFi plans
Deezer’s push into high-rez audio streaming takes an additional step now, as the company announces an expansion of the HiFi listening plan to families. Five additional accounts can be added to an existing HiFi subscription for five dollars. Continue Reading
Samsung launches Samsung Podcasts feature for Galaxy phone users
Samsung has launched a podcast listening component to some of its phones, appropriately called Samsung Podcasts. The company says it’s for “users who want easier access to their favorite podcasts.” The feature is limited to certain Galaxy phones. Continue Reading
RAIN Notes: Thursday, March 25
Jottings of note:
— New exec hire: A Million Ads
— Radio HoF open voting
— Voice AI webinar
— Manoush zigzags Continue Reading
Pod Drop: Winding paths, deep questions, and basketball
New podcasts of note.
The Path HERE (Scott Savlov)
Takeline (Crooked Media)
Minnie Questions with Minnie Driver (iHeartRadio)