Global podcast company Audioboom, which is publicly traded on the London Stock Exchange, has released its earnings report Q1 2022 financials. It is gleaming with one key number that really stands out — average CPM. Click for full report. Continue Reading
Audioboom launched its creative division, Audioboom Studios, last October. Recently three shows were added to its production schedule — two in the True Crime category, and one which sounds like a crossover dating/cooking show. Details in the post. Continue Reading
Audioboom announces the launch of Audioboom Studios as of October 1, reminding us of a previous Audioboom Studios which we reported on in 2018. Whether revived, continued, or reinvented, Brendan Regan will run it — he is formerly Executive Vice President, Global Content & Production, and he picks up a new C-level title: Chief Content Officer. Continue Reading
Global podcast company Audioboom has signed two hit shows: Interview podcast The Way I Heard It with Mike Rowe and true-crime show RedHanded. Continue Reading
Audioboom has struck a deal with Samsung in which the podcast company’s top 100 podcasts appear in the Samsung Free app. Samsung Free comes pre-installed on newer Samsung Galaxy devices, features all kinds of curated media content at no cost, and is used by millions of people globally. Continue Reading
UTA has signed signed podcasting/YouTube stars Zane Hijazi and Heath Hussar for talent representation. Additionally, UTA will represent ad sales for the podcast. Continue Reading
In an interesting piece of technology development, Audioboom introduced AdRip, a tool which removes host-read commercials from old episodes, creating a new ad break into which timely marketing can be inserted. The company says that 50% of downloads are from back catalogs. Continue Reading
Podcast and audio network Audioboom has added two shows to its Audioboom Originals array. The home-grown network swells to 22 podcasts with these additions, many of them personality-driven shows in chat and interview formats. Continue Reading
Audioboom is promoting its availability as a takeover target, as a bustling era of podcast consolidation has left few large targets behind. Click for details. Continue Reading
Podcast advertising is famously looser than radio and TV advertising. When delivered via a host riff, it is more informal and improvisatory … and longer, giving added value to advertisers. Audioboom’s EVP Thomas Mancusi worked with Magellan AI to calculate a dollar value of podcasting’s generosity to advertisers. Continue Reading
Publicly traded Audioboom (London Stock Exchange) released its Q1 results. CEO Stuart Last called it “a breakthrough period for Audioboom.” The company’s quarterly releases are especially notable as Audioboom is the only publicly traded major pure podcast publisher; the results offer a glimpse into podcasting economics. Continue Reading
Podcast publisher Audioboom is announcing an exclusive distribution and monetization deal for the True Crime Obsessed podcast. In a separate agreement Audioboom will fund the development of new shows in the Obsessed Network. Audioboom stock is … well, booming. Click through to see. Continue Reading