Netflix teams with Google for Lost in Space smart speaker audio drama

Netflix has launched an interactive audio drama on Google’s smart speakers to promote its reboot of Lost in Space. The audio experience, which was produced in collaboration between Google and Netflix, gives listeners a branching narrative with multiple-choice questions and answers that lets them aid key characters from the program. Continue Reading

Rumor Fact(ory): Spotify may be working on a voice-controlled speaker for cars

Spotify recently made waves in the financial sector with its unique direct listing, but the company’s next move is expected to be firmly back in the tech space. Spotify is hosting an event on April 24 to share its latest development. According to the early reports and speculation, that development may be a piece of dedicated hardware for streaming Spotify via voice control in a car. Continue Reading

Infinite Dial 2018: Smart speaker ownership nearly tripled in the past year

The Infinite Dial kicked off with a look at ownership trends in technology and media. Most telling, the research from Edison and Triton focused on the growth in smart speakers. Awareness of the device segment was 71% for Amazon Alexa, up from 57% last year, while Google Home awareness rose from 45% in 2017 to 56% in 2018. Considering the recent ad blitzes for the segment, John Rosso joked that those who haven’t heard of them are “probably living in caves and staring at their tablets.” Continue Reading