Technology, hardware, and gadgets. WiFi speakers, digital dashboards, and more.
Tokyo FM is the flagship radio station of Japan FM (39 stations), and is making a joint partnership announcement with AdsWizz. The deal brings AdsWiz technology to a new “Wiz Radio” app, and appoints Tokyo FM the sales rep for the AdWave digital audio marketplace in Japan. Continue Reading
EmpireStreaming has has announced a new monetization methodology, launch as a product called Empire Audience Network. the new initiative emphasizes monetization through RPM (revenue per thousand listening hours), a metric the company is positioning as helpful to small- and mid-sized audio publishers. Continue Reading
EmpireStreaming, which owns the Live365 internet radio platform, has partnered with ad-tech company AdsWizz to bring dynamic ad insertion and digital audio management to its client base of small and mid-size webcasters. Continue Reading
AdsWizz announces today an integration with NextRegie, the advertising agency of NextRadioTV in France, to sell digital audio ad inventory programmatically. NextRadioTV owns and operates radio and TV stations. The thrust of this deal is to market podcast ads programmatically. Continue Reading
In a major addition to its growing portfolio of hosted clients, podcast tech company ART19 has announced that over 100 NBC-owned podcasts are moving to its platform. Specific networks include NBC Sports, NBC News, MSNBC, CNBC, Bravo, Oxygen and SYFY. Continue Reading
It was only a matter of time before two of the biggest trends in the tech world crossed paths. There’s a new skill for Amazon Alexa called DeepMusic that plays songs composed by artificial intelligence over a smart speaker. Click to listen. Continue Reading
The Infinite Dial kicked off with a look at ownership trends in technology and media. Most telling, the research from Edison and Triton focused on the growth in smart speakers. Awareness of the device segment was 71% for Amazon Alexa, up from 57% last year, while Google Home awareness rose from 45% in 2017 to 56% in 2018. Considering the recent ad blitzes for the segment, John Rosso joked that those who haven’t heard of them are “probably living in caves and staring at their tablets.” Continue Reading
Brief news items and worthy reads from around the web: Apple developing high-end headphones. Growth of branded podcasts. AI creates an infinite podcast. Continue Reading
Today Pandora sent an announcement that observers have been waiting for: The leading internet radio platform has launched a private programmatic marketplace for its digital audio advertising inventory. “It’s clear the future of advertising is digital audio,” evangelizes John Trimble, Pandora’s Chief Revenue Officer. Continue Reading
After a delay, Apple has released its first entry into the smart speaker space. Reviews are now out for the Apple HomePod, and there’s a large amount of consensus about the device’s strengths and weaknesses. Continue Reading
When Pandora announced the Dynamic Audio ad product last February, the idea was to create a targeting technology that could personalize audio marketing to the listener to an unusually individual degree. The launch partner for that development venture was British ad company A Million Ads. Now, the two companies are starting to roll out the result of that work, on a testing basis with two advertisers. Continue Reading
The venerable E.W. Scripps Company, a multimedia national player in newspapers, radio, television, and digital media, has announced a tectonic and identity-changing restructure plan. As with many corporate reinventions, headcount will be reduced over 12-18 months, costs will be lowered, technology will be centralized, resources will be optimized across divisions. And radio will be ditched entirely. Continue Reading