Advertising in music services, and ad technologies that power it.
“Pandora exited Q3 with strong financial results,” the company’s earnings summary states. Investors didn’t get the memo, or didn’t like it, as Pandora stock traded a shocking 33% down. Pandora’s key metric, RPM, continued to grow. Click for details. Continue Reading
In a milestone agreement with ramifications for the streaming audio advertising ecosystem, Triton Digital will provide local digital audio metrics for the entire iHeartMedia empire of radio stations. iHeart will leverage Triton’s Webcast Metrics Local product, which provides audience measurement of audio streaming in local markets. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: Car connections; Pandora’s legal decisions; Deezer going public; WNYC invests in originals; more. Continue Reading
AudioHQ announced today that a year-long business relationship with AccuRadio is entering a new a deeper phase. The audio ad sales company becomes exclusive third-party representative for AccuRadio. Continue Reading
Spotify’s UK subsidiary published financial results for 2014. Both subscription revenue and advertising revenue grew in 2014 from the previous year, in Spotify UK. The disparity in growth rates is interesting. Continue Reading
Audio ad sales company AdLarge has announced its latest podcast-repping deal, this one as exclusive representative for So Money with Farnoosh Torabi, a Millennial-targeted finance show currently ranked at #5 in the iso money farnoosh torabiTunes Podcast Business News category. Continue Reading
RadioWorks, a London Specialty firm for marketers planning and buying campaigns on radio, has launched DigitalAudioWorks, bringing a similar scope of service to streaming audio advertising. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: New streaming metrics from Nielsen; Apple Music trials; Pandora enters the concert business; data-free listening; more. Continue Reading
Spotify announced today that it has partnered with Katz Radio Group for sales representation. Katz will exclusively represent Spotify’s geo-targeted audio inventory throughout the U.S., starting immediately. Continue Reading
AdLarge Media and Yahoo Sports Radio announced that they will continue their partnership, which sees AdLarge continuing to provide exclusive ad sales representation for the broadcaster. Yahoo Sports Radio has an estimated weekly audience of 5 million across more than 500 radio stations, satellite stations, and mobile platforms. Continue Reading
Pandora has opened a local ad sales office in St. Louis. The new outpost will have five to seven employees on its sales team for the city. This is just the latest development in the online radio service’s advertising plans. Continue Reading
Triton Digital’s a2x programmatic ad exchange is going to France thanks to a partnership with French multimedia group NRJ Global. This is the first availability of programmatic purchases of targeted online and mobile audio impressions for the French market. Continue Reading