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Research found 32% growth in global music streaming subscriptions, with Spotify in the lead

Counterpoint Research added its own data to the body of research into music streaming. The company found that global online music streaming subscriptions grew 32% on-year during 2019, reaching a total of 358 million. In its data, Spotify was the leading streaming platform last year. Continue Reading

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Infinite Dial 2020: Spotify is narrowing the gap with Pandora, and leading for younger listeners

Online audio has long been one of the central topics in the Infinite Dial survey, both in tracking overall consumption and in monitoring brand rivalries in the U.S. Monthly online audio listening in the U.S. reached 68%, or an estimated 192 million, in 2020. While younger generations have often been the drivers of digital uptake, this time the growth happened in older age groups. Continue Reading