Spotify appears to be increasing the subscriber lead over Apple Music (Statista)

“Spotify Keeps Apple Music at Arm’s Length” is the title of a new graph sent to us by Statista. Here is the graphic:

The source of Spotify data is Spotify itself, while Statista relied on estimated Apple Music subscribers. The company has not disclosed a 2020 subscriber account, so Statista turned to an estimate from the venerable MIDiA Research.

The upshot is that Spotify appears to be reaching for a 2-to-1 subscriber advantage over Apple Music.

Brad Hill