Merlin, the independent label network and rights organization, has signed a licensing deal with the short-form video platform TikTok. This multi-territory agreement will make Merlin’s repertoire of indie music available for legal use by any users of the social app. Continue Reading
Ole Obermann has been hired by mobile short-form video app TikTok as its vice president and global head of music. The former Warner Music Group digital exec joined the company in October. Continue Reading
Bytedance, the Chinese company that owns short-form video platform TikTok, may be moving forward with launching its own streaming music service. Financial Times reported that Bytedance is working on an app that would offer the typical on-demand audio experience. Continue Reading
DistroKid has added support for one of the most popular social networks. The company can now distribute to TikTok. The app’s popularity and power have also attracted attention from labels. Continue Reading
Short form video platform TikTok has been growing its reach in new markets outside its home base of China. After a brief removal from the mobile app platforms for both Google and Apple in April, the service has resumed in India. The Economic Times reported that TikTok now has 200 million users in India, including 120 million who are active every month. Continue Reading
Karaoke and lip syncing apps have been making a splash in the international tech sector, and one of the most successful is rumored to be broadening its reach. Bloomberg reported on sources claiming that Chinese tech startup Bytedance may be looking to debut its own paid streaming music service. Continue Reading
TikTok has seen global popularity as a mobile platform for short-form music videos and lip syncing, and there have been multiple new developments surrounding the app. First, the service has been working to build itself as a music discovery platform. The second major development is higher up the chain, involving labels. Continue Reading