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Adlarge’s cabana releases buying guide for streaming audio

In January we were impressed by the Podcast Buying Guide released by cabana, AdLarge’s digital audio division. Now a follow-up, the Streaming Audio Buying Guide, is out and we are likewise impressed by its clarity, brevity, and usefulness. The guide is a promotion, of course, but also an informational glimpse into how a digital audio advertising company frames its view of the industry. Continue Reading

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Consequence of Sound launches podcast network, partners with Adlarge’s cabana

Consequence of Sound, a music news blog, has made two moves into building out its in-house audio content business. First, today the company announced the launch of the Consequence Podcast Network. In addition, AdLarge has told RAIN News that its digital audio division cabana entered a podcast advertising sales partnership with Consequence of Sound. Continue Reading

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Cabana adds Parents on Demand shows to its podcast lineup

Cabana, the digital audio division for AdLarge, announced that the Parents on Demand Network is joining its roster of podcasts. Parents on Demand shows cover topics from pregnancy to adoption to parenting teens. Broadcast television journalist Sunny Gault launched the network after her first child was born, and worked with AdLarge as her ad sales partner. Continue Reading

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AdLarge brings idobi Network into its publisher portfolio, expanding its digital inventory

Adlarge Media announced that it has inked idobi Network to its portfolio of audio publishers represented by the New York-based company. idobi is the 6th-ranked streaming radio outlet in the company, and has been online for over 15 years. (idobi also was a winner of the annual RAIN Internet Radio Awards, in 2014.) Continue Reading

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AdLarge signs Farnoosh Torabi’s “So Money” podcast to exclusive ad repping agreement

Audio ad sales company AdLarge has announced its latest podcast-repping deal, this one as exclusive representative for So Money with Farnoosh Torabi, a Millennial-targeted finance show currently ranked at #5 in the iso money farnoosh torabiTunes Podcast Business News category. Continue Reading