Advertising in music services, and ad technologies that power it.
Consumer spending on digital products will grow a projected 5.1% to $2.1-trillion in 2019, according to McKinsey’s newly released State of Global Media Spending report. Advertiser spending on digital is growing even faster, and the trend, when combined with new CRB webcaster rates, might have implications for radio stations. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: The U.S. Copyright Royalty Board delivers new webcaster royalty rates for payments to record labels. Also, Vivendi takes a majority stake in Radionomy’s online radio platform. Continue Reading
Global media holding company Vivendi announced today that it has acquired a majority share (64.4%) of Radionomy Group, taking a stake in pureplay online radio and streaming audio advertising. Continue Reading
Mediaocean announced that it has integrated iHeartMedia’s digital ad inventory into its Spectra media management platform. All of iHeart’s digital output is included, from computer to phone, tablet to gaming systems, and is quantified by Triton Digital’s Webcast Metrics Local. Continue Reading
Big Mobile, an Australia-based mobile solutions company for advertisers, announced a partnership with Triton Digital that will integrate Triton’s a2x programmatic exchange and bring it into the Southeast Asia countries in which Big Mobile operates. Continue Reading
AdLarge will be the new exclusive ad sales rep for Shaq Fu Radio, the streaming station from NBA legend Shaquille O’Neal. The partnership will open up AdLarge’s advertisers to connections with the listeners of specialized programs in hip-hop and R&B on the station. Continue Reading
The Copyright Royalty Board (CRB) will finalize the Webcaster IV proceeding today. Here’s the background, the players, and what’s at stake.
Continue Reading
“Reports of my demise are greatly exaggerated,” Mark Twain wrote. Pandora execs might be thinking the same thing after reading a Special Report released by Thom Callahan, President of the Southern California Broadcasters Association. We questioned Callahan about the report’s premise, assertions, and predictions. He held steady during a challenging interview, and the conversation extended to programmatic advertising, connected cars, and how radio sells ads. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: CRB royalty rates due any day; Triton Digital webcast metrics; Rhapsody grows its audience; WNYC pokes Facebook with audio; Spotify faces a decision, more. Continue Reading
Triton Digital has announced that the Triton Local Network (TLN) is integrated in the STRATA media buying platform. The integration allows advertisers and agencies to view audience metrics in local markets, and plan campaigns within and across markets, with geographic and demographic targeting. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: Adele’s history-making album; Pandora raises $300-million for ambitious 2016; Songza nears the end; Acast raids WNYC in U.S. launch. Continue Reading
Triton Digital has announced that Spreaker is the latest podcast provider to join Triton’s a2x programmatic ad exchange. Spreaker is the first U.S.-based podcast company to join a2x — Sweden-based Acast went on board in August. Continue Reading