Join RAIN Founder Kurt Hanson and RAIN President Brad Hill for the 5th Annual RAIN Summit Europe -- the largest and most influential gathering of the online audio industry. Don't miss: Radio Reimagined -- radio has many meanings in 2016;… Continue Reading
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Join RAIN Founder Kurt Hanson and RAIN President Brad Hill on Tuesday, September 20 Hilton Downtown Nashville A full day of discussion, interviews, and new research on all aspects of the quickly evolving online audio marketplace. A G E N… Continue Reading
Packed conference illuminates advertising in streaming audio
Nearly 300 ad-agency audio buyers, executives of pureplay streaming audio services and the technology companies which power the space packed into the Metropolitan Pavilion for the first RAIN Streaming Audio Advertising Summit yesterday in New York. The four-hour event was… Continue Reading
The Download on Podcasts: The subscription model accelerates
sponsored by PodcastOne
The paid subscription model presents an opportunity for podcasting, and an experimentation phase seems to be underway now, and accelerating. Different networks are taking different slants in setting up paywalls. There are parallels with the streaming music business.
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In the new era of small webcasting, StreamLicensing builds tech to survive
Webcaster host StreamLicensing runs a business model that pays label royalties on behalf of its member stations, funding the business with advertising target to combined audiences. But when that royalty cost dramatically escalated for U.S. webcasting in January, owner Marvin Glass sold to Stardome Media Group and warned the new owners that success would be an uphill climb. We spoke with a Stardome exec about the way forward. Continue Reading
Subha Modur joins RAIN Streaming Audio Advertising Summit as featured speaker
Subha Modur, Director of North American Media at travel company KAYAK, has joined the speaker roster of the Streaming Audio Advertising Summit, June 2 at the Metropolitan Pavilion in New York. Modhur will engage in a live interview session to explore the marketing opportunities, advantages, goals, and ideal outcomes of streaming audio advertising from the perspective of a brand advertiser. Click through for details. Continue Reading
YouTube emphasizes music as it releases TV-crushing metrics
“Today, I’m happy to announce that on mobile alone YouTube now reaches more 18–49-year-olds than any network — broadcast or cable. In fact, we reach more 18–49-year-olds during primetime than the top 10 TV shows combined.”
YouTube CEO Susan Wojcicki made this announcement at an industry event targeting advertisers and agencies. Continue Reading
RAIN Streaming Audio Advertising Summit: Registration now open!
RAIN is pleased to announce that The Streaming Audio Advertising Summit, June 2 in New York, is now open for registration. The event, which will focus on exploring the advantages of the marketing opportunities of online audio, will take place from 9:00AM to 1:00PM at the beautiful Metropolitan Pavilion. Click for details. Continue Reading
Gen Media Partners brings on Jim Brandt as digital SVP
Gen Media Partners announced the hiring of Jim Brandt as its new senior vice president of digital. In this position, Brandt will be tasked with capitalizing on revenue opportunities in digital platforms ranging from radio and streaming to TV and mobile. Continue Reading
SOLD OUT Thank you for your interest SPEAKERS SUBHA MODUR, Director, North American Media, KAYAK Subha Modur will illuminate the marketing opportunities, advantages, goals, and ideal outcomes of digital audio from the perspective of a brand advertisers. LAUREN… Continue Reading
Jelli launches demand-side platform for broadcast; leading agencies buy in
Jelli has launched a demand-side platform for buying broadcast radio ads. Called SpotPlan, the technology intends to make buying inventory programmatically in the iHeartMedia network, and the Katz Expressway network, quicker, easier, and more precise. Continue Reading
Triton partners with Telos on processors
Triton Digital is partnering with Telos Alliance on some of the company’s hardware. It will be the new streaming partner for Telos’ Z/IPStream R/2 processor. Triton has announced several new deals in recent months; for instance, its a2x programmatic exchange has linked up with Tuned Global and Adforce.com. Continue Reading