Deezer lands new telecom deal for the Middle East
Deezer has entered a deal with a telecom in the Middle East. The streaming service is offering a free bundle to customers of the Saudi Telecom Company. Continue Reading
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Triton Digital announces new integration for its Audio Ad Server
Triton Digital announced that it has integrated a new tool into its Audio Ad Server for the audio and podcast industry. The company entered a partnership to use the MediaSales Traffic platform from Wedel Software, an international provider of broadcast software solutions. Continue Reading
Primephonic survey finds classical listeners are underserved by general streaming services
Classical music specialist Primephonic shared a study into satisfaction with streaming services in the U.S. According to their results, 52% of Americans do not use streaming platforms yet, and only 21% of Americans have paid subscriptions for streaming. The company opined that with most platforms focusing on young listeners and popular genres, growth in the streaming audience will come from older listeners seeking other genres. Continue Reading
Former Warner digital exec joins TikTok/Bytedance
Ole Obermann has been hired by mobile short-form video app TikTok as its vice president and global head of music. The former Warner Music Group digital exec joined the company in October. Continue Reading
Investigative podcasts will be considered for a new Pulitzer category in 2020
The Pulitzer board announced that next year, it will offer a new prize were podcasts will be eligible. The Pulitzer Prize for Audio Reporting will be awarded in 2020 “for a distinguished example of audio journalism that serves the public interest, characterized by revelatory reporting and illuminating storytelling.” Continue Reading
Podcast episodes got shorter in 2019
by Dan Misener
Pacific Content’s head of audience development tracks the year’s trends in podcast episode length. He observes some overall trends as well as break-downs by category. Continue Reading
Spotify Wrapped 2019: Beautiful, fun, and a couple of wrinkles
Spotify’s “2019 Wrapped” website production for Premium subscribers is as fun and informative as ever, even more expansive because it wraps not only 2019 but the “teens” decade of 2013-2019, with a beautifully fluid user experience. We test, analyze, and enjoy it. Continue Reading
Radioplayer Canada crosses 1-million downloads
The Canadian version of the streaming radio app has exceeded a key milestone: one-million downloads. Radioplayer Canada is a property of Corus Entertainment, a major Canadian radio/media group. Nearly 500 Canadian radio stations have streams on the multilingual app. Continue Reading
Podtrac November publisher chart sees audience contraction with holiday season
Podtrac released its ranking of the top podcast publishers for November. With the beginning of the year-end holiday season, all ten of the top publishers saw a dip in U.S. unique monthly audience from October. The analytics company noted that November 2018 had a similar contraction in listening. Continue Reading
Instreamatic to bring interactive voice ads to Salem Media
Voice dialogue marketing company Instreamatic announced a partnership with Salem Media Group, a broadcaster with 115 radio stations. This deal will make Instreamatic’s technology available to advertisers on Salem’s audio ecosystem. Continue Reading
Acast expands global footprint with new office in Ireland
Acast has expanded its podcasting operations into Ireland. The company launched an office in Dublin that will be led by Micheál Scully as key account director. Scully has 15 years of experience in the Irish media industry. Continue Reading
Classical streamer Idagio offers half-price subscriptions to students
Student discounts to streaming services are not new, and classical specialist Idagio is leveraging that user acquisition strategy. The pitch is based on the idea that classical music fosters relaxation, brain benefits, better sleep, and lower stress — in time for final exams. Continue Reading