Study: Podcast fans command billions in spending power for consumer packaged goods

Cadence13 and Nielsen have released a research report titled The Purchasing Power of Podcast Listeners, the first in a series that will examine the behaviors and trends within this audience. The first report explores listeners of shows about sports, society & culture, and television & movies and their spending habits in the consumer packaged good categories of snacks, carbonated beverages, and beauty products. Continue Reading

New data: Heavy radio listeners over-index for online audio, smart speakers (and radios)

Edison Research released data from The Infinite Dial: Heavy Radio Listeners, a subset of data from its 2018 analysis with Triton Digital. These results focus on Americans who reported listening to more than one hour of radio in the past day in their audio diaries. The heavy radio listeners account for about 30% of the over-12 population. Continue Reading

PRS for Music announces record high collections and distributions for 2017

PRS for Music, a UK collection agency, announced that it paid out record royalties to its members last year. The group’s 2017 payouts totaled £605.1 million, up 14.7% from the 2016 amounts. PRS said that 6.6 trillion performances were reported last year, a 53% on-year increase that led to a record-high collection total of £717 million. Continue Reading

Podcast Consumer 2018: Share of ear doubles, smartphone dominance, and smart speaker success

Podcasting has come a long way in attracting a dedicated, passionate audience with several unique traits, but there is still progress to be made in reaching the mainstream American listener. That’s the narrative laid out today in the Podcast Consumer 2018 report from Edison Research and Triton Digital. Ever the congenial host, Edison VP Tom Webster presided over the presentation. Continue Reading

MIDiA Research: Streaming boosted global music revenue to $17.4 billion in 2017

MIDiA Research has shared its 2017 figures for the global recorded music market, and its results show a big year of growth thanks to a powerful performance from streaming. Global recorded music revenue hit $17.4 billion during 2017, up 8.5% from $16 billion in 2016. The year’s performance returns the global market to just below its levels from 2008. Continue Reading