Podcast points of interest
The Download on Podcasts is a new weekly feature sponsored by PodcastOne.
New and unusual programs you might not be familiar with. Continue Reading
Author: Brad Hill
Slate launches Panoply, a new podcast network
Internet media brand Slate has launched a new podcast network called Panoply. We spoke with Andy Bowers, Executive Producer & Creator of Slate Podcasts, about the Panoply portfolio, business model, and the user experience he is striving for. Continue Reading
RAIN Summit West calls for new companies to participate in influential panel
Calling startups in the streaming audio space!
RAIN Summits announces the “Streaming Audio’s Startup Economy” discussion panel at RAIN Summit West, April 12 in Las Vegas.
Early-stage startups — this is your invitation to apply for a chair on the panel. Present your early-stage business at the premiere information and networking event for the streaming audio industry! Continue Reading
eMarketer projects growth of streaming radio audience; advertisers look beyond platform to audio marketing
A recently released eMarketer study bundles a growth projection with an assessment of advertiser sentiment. On the growth side, the research company sees the audience for online radio growing from 160-million last year to 192-million in 2019. Continue Reading
adStream: We hear frequent real estate ads, as category is projected to grow
adStream is a journal of ad-stalking in streaming audio services.
We have heard real estate ads frequently during the course of these weekly installments. Borrell Associates released a study of ad spending in the real estate category, projecting an increase in streaming audio. We expect to hear more of Zillow and Trulia, and local agency ads as local streaming audio marketing grows apace. Continue Reading
AdsWizz partners with DMP Lotame for audience intelligence
Ad-tech company AdsWizz announced a partnership with data management platform (DMP) Lotame. Lotame’s audience segmenting datasets will be bundled into the AdsWizz advertising platform, called AdWave. Continue Reading
Pandora vs. SoundExchange: Pandora’s rebuttal in copyright duel of government documents
by Brad Hill
In the “Webcasting IV” rate-setting procedure, a two-year run-up to new statutory music licensing rates, Pandora filed a new document yesterday with the Copyright Royalty Board (CRB). The document refutes arguments put forward by SoundExchange last fall. Rebuttal arguments are included from four expert witnesses, including Larry Rosin of Edison Research, which was commissioned to perform market research included in the brief. Continue Reading
Audience targeting by mood developed by Horizon Media
Media services agency Horizon Media has announced that it is developing new ways of targeting listening audiences, based on listener mood. The mood-based audience segmenting is mainly for radio buying, but Horizon indicates that Internet radio could use the new technology too. Continue Reading
Quick Hits: All about Apple
Today’s brief news items are all about Apple: competing with Snapchat for a label; an App Store model for iTunes; and an Editorial Producer for hire. Continue Reading
Radioplayer steps into pureplay streaming for U.K. radio app
BBC-backed listening platform Radioplayer announced a new initiative intended to bring streaming of online-only programming into the app experience for the first time. Radioplayer serves an audience of 6-million monthly listeners. Continue Reading
Russell Brand signs exclusive podcast deal with audioBoom; AdLarge to rep in U.S.
British comedian, actor, and activist Russell Brand is starting a twice-weekly comedy podcast exclusively on audioBoom. Ad-rep firm Adlarge, which already exclusively represents audioBoom’s U.S. audience, will develop custom U.S. advertising opportunities in the new show. Continue Reading
Edison: 46-million American adults listen monthly to podcasts
As a preview of the upcoming The Infinite Dial webinar, Edison Research has released a tantalizing data point about podcast consumption. In its most recent annual survey of 12+ Americans, 17 percent listen to podcasts monthly, the highest number in Infinite Dial history. Continue Reading