TuneIn is notifying us that the Premium subscription level of the streaming audio app has struck a distribution deal with Major League Baseball (MLB) to carry radio broadcasts of all 2022 games. TuneIn serves 75-million active monthly users. The Premium subscription is offered at $9.99/month, and includes major sports, music, news, and 100,000 global stations with reduced ads.
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TuneIn Premium, the subscription layer of the global streamer, has always relied on sports to drive membership. The company has added NHL (National Hockey League) games to its portfolio, in time for the new season which started yesterday. Continue Reading
In a hefty, wide-ranging partnership, iHeartMedia and its Triton Digital subsidiary are going into business with TuneIn. In the agreement iHM’s 850 radio stations will be piled into TuneIn. iHeart will also become TuneIn’s premier local ad sales representation partner. Further, Triton will monetize TuneIn’s local inventory, which promises to help advertisers reach new audiences at scale, according to the press notice.
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Radio, webcast, and podcast streaming app TuneIn is announcing the appointments of four executive leadership roles and six new board members. The expansion of leadership and oversight follows a November investment from Innovation Endeavors. Click for names, bios, and pics. Continue Reading
Has A-list actor Tom Hanks joined TuneIn’s corporate communications team? No, but he did shine love on the TuneIn app when Stephen Colbert asked Hanks to name his favorite app. “Camera,” Hanks said. Answer disqualified by Colbert because the camera is built in. It took Hanks one second to assert: “I’ll go to TuneIn Radio because I can listen to any radio station in the world.” TuneIn’s Apple app shot up instantly. Click through for the clip, and for TuneIn’s audience metrics. Continue Reading
TuneIn has launched a media campaign to build awareness of its listening platform, and emphasize its ubiquity. The clever campaign tagline is “Hear, Here.” TuneIn listening has grown 27% year-over-year. Click through for a video featured in the company’s new marketing. Continue Reading
TuneIn announced that it has adopted a new sonic logo. This short audio snippet is designed to present company branding to listeners who are accessing TuneIn’s service on connected devices or screenless platforms. Continue Reading
TuneIn has lost a legal battle in the UK brought by two of the major labels. Warner Music and Sony Music brought a suit against the digital radio operator in 2017, charging that TuneIn was offering access to international stations that did not have the licenses to play music in the UK. Continue Reading
TuneIn announced a new partnership with Apple that will see new distribution channels for the audio company’s content. Under this arrangement, TuneIn’s more than 100,000 global radio stations will be available through the Apple Music streaming service. Continue Reading
The BBC will remove most its programming from TuneIn UK. TuneIn announced the change, which takes effect on August 30. Podcasts will not be impacted by this development. Continue Reading
TuneIn announced that Juliette Morris is its new CEO. Morris joined the audio company as its first chief marketing officer in March 2018. Before her post at TuneIn, Morris held executive and leadership positions at several major media companies. Continue Reading
TuneIn announced some figures from the end of both December and 2018. The audio company said that its platform generated more than half a billion hours of listening during December. It also reported that overall listening hours rose 31% year-over-year. Continue Reading