Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: PodcastOne expands the sales effort; do consumers like connected cars? TuneIn starts monthly subscriptions; Neil Young shouts out. Continue Reading
Media buying software company Strata released the Q2 edition of its quarterly agency survey (infographic here), revealing a growing interest in audio advertising, fueled by streaming at the expense of traditional radio. At the same time, participating agencies emphasize mixed media campaign planning, and slowly increased adoption of programmatic buying. Continue Reading
Three weeks after annuncing a 30% equity investment from Hubbard Radio, podcast network PodcastOne has hired five sales/marketing executives and expanded its sales effort from home base Los Angeles to New York, Chicago, and Dallas. Continue Reading
A new study from J.D. Power reveals that connected cars might not have much allure to some consumers. The survey seems to weaken an assumption that new-car and future-car drivers will reach for the dashboard for their apps. But there are a few things to keep in mind. Continue Reading
Podcasting, programmatic advertising, simulcasting, radio revenue, mobile listening, and more will be key topics at RAIN Summit Atlanta, September 29 at the Marriott Marquis. Click through for highlights and registration information. Continue Reading
TuneIn added a monthly subscription plan (“TuneIn Premium”) to its free-of-charge platform today. At the same time, the company is announcing over 60-million monthly active users. TuneIn Premium is launching with several new content initiatives. Ready for baseball? Continue Reading
A new report from New York Market Radio (NYMRAD) examines statistics of New York City commuters, and the opportunity to marketers. A section on Internet radio explains characteristics of online listening. Continue Reading
ASCAP announced this morning that Mark Sperling, a seasoned executive with strategy, partnership, and merger specialties, will join the performing rights organization as SVP, Strategy and Business Development. Sperling has a deep financial transaction background in mergers, partnerships, and IPOs. Continue Reading
Financial intelligence company SNL Kagan has given RAIN News an advance copy of Economics of Mobile Music, 2015 edition. The detailed report projects subscriber growth rates and revenue for the top nine music subscription services. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: A talent agency gets into podcasting; radio targeted in pre-1972 lawsuit; Apple disagrees with MusicWatch research; Deezer wants big bucks; Mad Genius Radio shuts down. Continue Reading
Traditional radio is now a litigation target over music licensing of pre-1972 recordings, thanks to an action filed in a California state court by ABS Entertainment. Will the lawsuit reach beyond the webcast streams of the radio groiups targeted? Continue Reading
Brief news items and worthy reads from around the web. TODAY: Bob Lefsetz discovers podcasts; T-Bone talks streaming and tech. Continue Reading