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Webcast listening up in May; +13% year-over-year

Spotify held its slight lead over Pandora in March stream listening, an advantage established in January after three years of chasing. Aside from that metrics rivalry, the Top 20 group in Triton Digital’s Webcast Metrics report gained one percent in overall listening compared to February. PLUS — a little bit of smart speaker reporting. Continue Reading

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RAIN Webinar presented by Midroll Media: The Power of Podcasts for National Brands

As podcasting continues to grow in audience and revenue, Midroll Media, a leading force in content and advertising will present a free webinar in collaboration with RAIN News. A panel presentation followed by Q&A with the online audience will examine the marketing opportunity of podcasts for national brands. Continue Reading

IAB issues whitepaper on brand safety in digital audio advertising

The Interactive Advertising Bureau has released a whitepaper authored by its Digital Audio Committee, chaired by Les Hollander of Spotify, who forwarded the publication to RAIN News. The document is an examination of brand safety issues in digital advertising, and an advocacy paper for digital audio’s unique advantages. Click for summary and download link. Continue Reading

Quick Hits: Citi report critique. “Hearables.” Spotify’s strategy and Apple’s response. BBC on Spotify.

Brief news items and worthy reads from around the web: Music Biz Slams Citi Report on Industry & Artist Revenue as ‘Inconsistent,’ ‘Inaccurate.’ The future is ear: Why “hearables” are finally tech’s next big thing. Spotify’s $30 billion playlist for global domination. Cook says Apple not in music streaming for the money. Your Favourite BBC Podcasts, Now on Spotify in the UK. Continue Reading