British audio production house and consultancy Listen Entertainment has renewed an agreement with leading audiobook marketplace Audible.com to produce a follow-up in the “A Grown-Up Guide” audio franchise. The project is an interesting combination of multi-episode podcast and audiobook. Continue Reading
Podspec: Detailing the podcast space. In this inaugural Podspec, we look at the top daily news shows to survey their attributes including length, use of music, use of pre-roll, mid-roll, and post-roll ads, and their ad loads. Continue Reading
The Reuters Institute has published its foundational Digital News Report 2019. It mentions podcasting 186 times. A key point is a so-called Pivot to Audio, which describes how phones and smart speakers are fostering the growth in podcast news shows. Continue Reading
Targetspot sent us a note that the company has hired David Sasson to enhance the company’s U.S. sales presence, focused on the northeast. Sasson has filled executive sales positions at IGA worldwide, Tribune Publishing Company, and Nexstar Digital. Continue Reading
Stream listening slipped less than one percent month-over-month in August, according to the Triton Digital Webcast Metrics Top 20 Ranker. Pandora, leader of the pack, dropped two percent from July, losing a bit of listener activity for the fourth straight month. Number two-ranked iHeartRadio gained by nine percent, after losing nine percent in July. Click through for historical tracking. Continue Reading
In a completion of an initiative started earlier this year Radionomy has announced a merger with Shoutcast, effectively shutting down the former and offering producers migration to an upper tier of Shoutcast called Shoutcast for Business. Continue Reading
Ad-tech company Instreamatic, which specializes in responsive audio advertising, is announcing a new product release called Continuous Voice Dialogue Marketing. As the name implies, this tech layer enables some degree of back-and-forth between listener and advertiser, and the resulting customization can follow the user across platforms. A case study appeared in Adweek. Continue Reading
AdsWizz is announcing today that its digital audio platforms received three awards in the past week — two from DRUM Digital Advertising Awards and one from Digiday Awards. Both award galas were held last week in New York. Continue Reading
Edison research has launched a new subscriber-only research series called Podcast Consumer Tracker, described as “the first successful endeavor to present a unified look at audience information at the publisher/network level.” Continue Reading
Today Spotify takes another step forward in merging its podcast listening with personalized playlisting, which is the app’s premium competency. The company has launched “Your Daily Podcasts,” a recommendation list based on each user’s podcast listening history. The new product… Continue Reading
In last week’s Q3 earnings call for Cumulus Media, one of the largest radio groups in the U.S., CEO Mary Berner laid out the growth of her digital business. One interesting fact: The podcast network serves 70-million monthly downloads, probably making it one of the biggest podcast publishers. Continue Reading
Magellan, the podcast advertising intelligence company, announces today that it is expanding its flagship public product — top 15 podcast advertisers — to the UK. The top-15 lists have been appearing monthly, representing advertisers in the American market. The new UK list will represent advertisers targeting UK listeners. The announcement was made today at the 8th annual RAIN Summit Europe in London. Continue Reading