The Audio Council of the Australian Interactive Advertising Bureau (IAB Australia) today released an update to its podcast audience measurement guidelines. The released document is mainly influenced by the guidelines issued by the U.S. IAB Podcast Technical Working Group. There are three main points. Continue Reading
With the nettlesome lack of native audio in major social platforms (looking at you, Facebook and Twitter), socializing audio-first content can be a heavy lift. The Headliner app from Sparemin grabs the problem by the throat and presents a solution for posting audio content quickly in an attractive video package. Townsquare Media has bought in — for its entire radio network. Continue Reading
Nielsen has released an Audio Today Report, this one including some metrics around the use of, and interest in, smart speakers and streaming services. Outside of that focus, the report examines the reach of Black and Hispanic listeners to radio, both now and over five years. Continue Reading
VuHaus, the video collaboration from public radio and television around the country, announced the addition of WYEP in Pittsburgh to its roster. The music discovery service now has 24 participants. Pittsburgh’s 91.3 WYEP-FM will curate its own page on the VuHaus platform with local talent and unique video content. Continue Reading
Podcast platform Acast celebrated its fourth birthday with the milestone of 100 million monthly listens. The result is a doubling of Acast’s results year-on-year. Continue Reading
The Canadian Radio-television and Telecommunications Commission has shared its annual data, which showed contractions to broadcast radio and television as media consumption trends online. Total broadcasting revenue fell 3.3% over 2016 to 2017 $17.3 billion. Continue Reading
As podcast publishers, hosting companies, and advertising sellers circle around audience measurement standards, the IAB 2.0 Podcast Measurement Technical Guidelines represents a hot topic. some podcast entities comply now with those guidelines, others have a compliance schedule. Podtrac, which offers… Continue Reading
Spotify hosted a training program focused on helping women of color to make their own podcasts. The Sound Up Bootcamp selected ten applicants out of 18,000 to participate in the training where they workshopped ideas for podcasts to share their own stories and perspectives. Continue Reading
The Washington Post has developed its own internal technology for putting ads into podcasts. Rhapsocord is a dynamic ad insertion tool that can automatically identify pre-roll, midroll, and post-roll spots in a show, then add the spot and update the file. Continue Reading
Founded by an executive from a technology company and a leading audio producer, the audio buying and creative agency Trisonic announced its launch today. The launch is promoted as bringing a “new alternative” to the audio media market for the first time in a decade. Continue Reading
Drake continues to exert dominance over the music landscape with a new album that has broken records and demonstrated how extensively streaming has changed the role of longstanding industry standards and expectations. Scorpion dropped on June 29, and it quickly racked up enough streams to crack multiple records. The double album now holds the single-day streaming records for Spotify and Apple Music. Continue Reading
Tencent is slowly progressing with its plan to spin out its music branch into a standalone business that will eventually list in the United States. The latest move from the entertainment conglomerate was a filing this weekend with the Hong Kong stock exchange announcing its proposed change that would see Tencent Music Entertainment Group become a separate entity. Continue Reading