Triton Digital has entered a partnership with Platform 161, a demand-side provider for advertisers, agencies, and publishers. Under this arrangement, Triton’s a2x programmatic audio advertising marketplace will be integrated with Platform 161, which is headquartered in Amsterdam. Continue Reading
In the December report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening remained steady from the previous month. The three leaders — Pandora, Spotify, and iHeartRadio — each gained a single percentage in Average Active Sessions (Triton’s AAS metric). Spotify continued its chase of Pandora. Continue Reading
Today, Triton Digital®, a leading technology and services provider to the digital audio industry, announced a planned merger with UK-based podcast network and technology provider audioBoom, in which Triton Digital will combine with AudioBoom Group PLC, the corporate structure by which the British podcast platform company is traded on the London Stock Exchange. Exclusive interview with Neal Schore. Continue Reading
In the November report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening moved upward 3% for the whole group compared to October. Percentage gains for the month were led by Pandora and AccuRadio. Continue Reading
Triton Digital and Edison Research announced that they will expand their Infinite Dial study to cover Canada. The research will offer a comprehensive view of Canadian digital media consumption, covering topics including digital audio, podcasts, and smart speakers. The inaugural Infinite Dial Canada study results will be unveiled on April 4. Continue Reading
In the October report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening inched upward a bit (one percent from the previous month). Hidden in that modest movement are significant gain by five of the top six entities, composed of three pure internet plays and three radio groups. Continue Reading
Triton Digital has inked another partnership for its a2x programmatic advertising marketplace. The latest integration is with AdTheorent, a predictive advertising business focused on using machine learning and data to connect advertisers with the ideal audiences. Continue Reading
Triton Digital announced a partnership with 365 Digital, a digital publisher solutions business in South Africa. In the new deal, 365 Digital will leverage Triton’s a2x programmatic exchange and will promote its benefits to local publishers and advertisers in the country. Continue Reading
In a whitepaper released yesterday on its blog, Triton Digital explains how podcast caching challenges the growth of podcasting, offeers supporting metrics, and and pledges its full support of platforms which move away from the practice. Continue Reading
In the September report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening inched upward a bit (one percent from thee previous month), and a couple of entities moved significantly. Continue Reading
Omny Studio has introduced a new tool for transforming radio broadcasts into monetized podcasts. The company has added intelligent automation to its live broadcast capture software, which allows the creation of podcasts from broadcasts without manual editing. Continue Reading
Triton Digital announced that its programmatic audio ad exchange a2x is now integrated with MediaMath’s omni-channel demand-side platform. MediaMath is a programmatic marketing company, and its DSP launched in 2007. The deal will allow MediaMath’s advertisers to add online audio from broadcasters and streaming music services to their programmatic, omni-channel buys. Continue Reading