Podcasting played a starring role in the Q2 earnings call from Cumulus Media, as CEO Mary Berner predicted $10-million in 2018 revenue for the Westwood One Podcast Network. “Podcast listenership growth continues to outpace expectations,” she said. Continue Reading
Hundreds of radio professionals attended the Podcast Movement gathering in July. Yet, says Amplifi Media’s Steve Goldstein, radio is responsible for very little podcasting output. He identifies six main reasons why. Continue Reading
Amplifi Media CEO Steve Goldstein reflects on last week’s Podcast Movement conference, and a list of interesting takeaways. One key fact: More than four out of five people do not listen to podcasting weekly. Upside? Yes, and also challenges. Continue Reading
The Audio Council of the Australian Interactive Advertising Bureau (IAB Australia) today released an update to its podcast audience measurement guidelines. The released document is mainly influenced by the guidelines issued by the U.S. IAB Podcast Technical Working Group. There are three main points. Continue Reading
Nielsen has released an Audio Today Report, this one including some metrics around the use of, and interest in, smart speakers and streaming services. Outside of that focus, the report examines the reach of Black and Hispanic listeners to radio, both now and over five years. Continue Reading
As podcast publishers, hosting companies, and advertising sellers circle around audience measurement standards, the IAB 2.0 Podcast Measurement Technical Guidelines represents a hot topic. some podcast entities comply now with those guidelines, others have a compliance schedule. Podtrac, which offers… Continue Reading
Radio consultant and podcast entrepreneur Mark Ramsey has announced his next program venture, a six-part “biopic without pictures” podcast series about Louis Armstrong called Pops. The show has started production, and will launch in 2019. Continue Reading
Guest columnist Steve Pratt is co-owner and Partner of Pacific Content. In this piece, he compares smart speakers in 2018 to the iPod in 2004. In 2004, the new iPod was “waiting for the podcast to be invented.” If smart speakers are poised in a similar moment, what sort of content might be in the future? Continue Reading
In an industry report that dramatically raises revenue expectations for podcasting. We dive into the details and explain why they’re important. Continue Reading
Earlier today London-based podcast company audioBoom announced it has obtained funding of 4.5-million GBP to solidify its operating future and strategy. We reached out to Chief Operating Officer Stuart Last for more details. The Q&A which unfolded is quite interesting, and portrays a company keen to execute a programming strategy along three key lines of business. Continue Reading
London-based podcast creation/hosting company audioBoom has raised 500,00 GBP in its continuing efforts to secure operational capital, according to a May 25 filing on the London Stock Exchange website. The money comes from existing investor Candy Ventures (Nick Candy, 90% shareholder), and appears to fund audioBoom operations to June 30 at least. Continue Reading
A recent entry to the morning news niche of daily podcasting, START HERE from ABC Radio launched on March 28. The 20-minute daily news feature is a highly produced, crisply hosted competitor to Up First (NPR), The Daily (New York Times) and others. We engaged show anchor Brad Mielke in a Q&A over email. Continue Reading