A new national survey released this week by Cumulus Media & Westwood One and Toronto-based research firm Signal Hill Insights reveals that podcast listeners have a strong preference for host-read ads — ideally when the host has fun with the… Continue Reading
Just in time for the final weeks of the 2022 holiday season, Stockholm-based podcasting platform Acast last week launched a self-serve advertising platform to enable brands and advertisers of any size and budget to activate their podcast advertising strategies. Although… Continue Reading
In a Federal Register notice just published today, the Copyright Royalty Board announces cost-of-living increases in the statutory royalties to be paid by webcasters to SoundExchange for the public performance of sound recordings, which represent a ~9% increase for the… Continue Reading
Following its successful initial event in 2022, podcasting business conference The Podcast Show has announced that it will return to the Business Design Center in Islington for its second annual event on May 24th and 25th of next year. According… Continue Reading
Brussels-based Targetspot SA (née Radionomy) last week announced the sale of its Targetspot digital audio ad sales business to Azerion, an Amsterdam-based public company that operate a high-growth digital entertainment (i.e., online games) and media platform. In the press release… Continue Reading
As noted in the UK newspaper Express today (here), “In the run-up to Black Friday, Amazon has launched two free bonuses for anyone interested in trying one of the alternatives to Spotify and Apple Music. For a limited time only… Continue Reading
A new finding just released by Edison Research from its quarterly U.S. “Share of Ear” national study says that, of respondents in its Q3 2022 survey wave, 18% listened to podcasts on the day they were surveyed, up from 15%… Continue Reading
This week, SoundsProfitable‘s Tom Webster posted the second half of an essay describing warnings he sees for the podcasting industry based on mistakes he perceives that broadcast radio has made. (Click here for RAIN’s coverage of part one.) Webster writes,… Continue Reading
Partner at SoundsProfitable (and previously SVP of Edison Research) Tom Webster has posted an essay describing warnings he sees for the podcasting industry based on mistakes he perceives that broadcast radio has made. Webster writes, “Podcasting has had a bad couple… Continue Reading
The Amazon initiative intending to “reimagine radio,” Amp, has hit a roadbump, as the company is making staff cuts, Business Insider reported on Friday, saying that “roughly 150 people,” or half of the division, were let go. When the division… Continue Reading
Now available from the Tumblr “F’ing Audio Art” is a glossary of podcasting terms “written over many months while waiting for my computer to render and load files and stuff like that” that is in turns both helpful and amusing.… Continue Reading
Almost half (46%) of the U.S. population listens to spoken word audio content daily, according to the latest “Spoken Word Audio Report” released from NPR and Edison Research today. The fourth annual report explores the ways spoken word media consumption… Continue Reading