Comprehensive coverage of the podcasting industry and its business ecosystem.
Spotify had more than earnings results to share today. The company is continuing its march through podcasting with the acquisition of The Ringer, the sports-centric digital media business founded by Bill Simmons. Continue Reading
Sony Music has forged a content development partnership with Somethin’ Else, an indie British podcast production company. The press release lists Sony’s contributions to be content expertise, marketing, and monetization. We don’t know whether Sony has taken an ownership stake in Somethin’ Else. We do know Sony is moving fast in podcasting. Continue Reading
Westwood One is running an open survey to gather data which will inform the company’s upcoming Podcast Executive Study. It is a B2B approach that any podcaster could take a run through, but is really intended for mainly professional ventures familiar with the advertising ecosystem of podcasting. Continue Reading
Trader Joe’s launched a high-profile podcast about itself in 2018. It just launched its third season, calibrated to the calendar year. Now, the grocery store podcast category has doubled in size (as far as we know), with the launch of Noshtalgia, a feel-good mix of family storytelling, recipes, and the values of grocery chain Kroger. Continue Reading
Paradiso, a French podcast studio, is making the leap to the U.S. The company is planning to launch a slate of original podcasts and to adapt its existing formats for U.S. audiences and other English speakers. The company hired Emi Norris to head up its local efforts. Continue Reading
Acast announced a new addition to its leadership team. Brian Danzis is joining the podcast company as its managing director for the Americas. He will head up Acast’s expansion across the U.S., Canada, and Mexico. Continue Reading
In the startup world, a unicorn is a singular company that reaches a billion-dollar capitalization. More informally, a unicorn denotes a company that is unequaled in marketplace reach and influence. Is there a podcast unicorn? One research group thinks so. Continue Reading
Research from DMA investigated recent audio trends in the UK. The survey found that 37% of Britons listen to podcasts every month. The 16-34 age bracket was the most involved with podcasts. Continue Reading
iHeartMedia announced a podcast production deal with OZY Media. Under their multi-year agreement, the companies will co-produce and promote a slate of shows for the iHeartRadio Original Podcasts network. Continue Reading
PodcastOne is bringing its entire roster of more than 300 podcasts to Spotify. The deal will add some notable titles to Spotify’s growing library, such as The Adam Carolla Show. Continue Reading
Podcast database Podchaser announced that it has raised seed funding of $1.65 million. The company will use the money in support of its three core initiatives: advanced search and discovery, industry-wide data standardization, and data-driven marketplaces for connection. Continue Reading
An article in Digiday sources Vox Media Studios president Marty Moe saying that the company’s 200 podcasts across its many topical categories currently earns $10-million per year. The goal is to double that. Continue Reading