Comprehensive coverage of the podcasting industry and its business ecosystem.
PRX, Google’s partner in the Google Podcasts creator program, is announcing a new year of the accelerator, training, and funding program that was first formed in October, 2018. The program’s mission is to provide a global audio community with open resources, empower underrepresented voices, and showcase new work. The 2020 focus differs from 2019. Continue Reading
Entercom-owned Cadence13 is distributing an announcement of a new production segment called C13 Features — a podcast studio for single-episode, movie-length, original fiction audio shows. The company says each production will be “similar to a movie arc, creatively produced and developed for the theater of the mind.” Endeavor Content has an exclusive development role in the venture. Continue Reading
Pod Drop features new and returning podcasts. Today: modern skeptical sprituality in Unholier Than Thou, storytelling and laughs in Good Yarns, Hip Hop meets politics in Waiting on Reparations. Continue Reading
Spotify, the global audio listening platform which is grabbing chunks of the podcast industry through acquisition, is also applying its customary tech chops to improving advertising effectiveness … while making life a little bit smoother for discount-minded consumers. The prospective feature is called “In-App Offers,” and is basically a link on a podcast’s show page which leads to an advertiser’s discounted offering. Tap through for details. Continue Reading
Claiming it is the first of its kind, Edison Research has announced its upcoming release of the Latino Podcast Listener Report. Like many Edison survey releases, the report will be exposed in a webinar — two, actually, English and Spanish — scheduled for Tuesday, June 30 at 1pm ET. Continue Reading
Pandora has offered podcasting to listeners, and podcast submission by creators, for some time. Today the company is announcing an enhancement on the creator side — an update of its podcast analytics. Click through for graphics. Continue Reading
In a kickoff webinar, The Podcast Academy publicly articulated its structure, goals, and membership details for the first time. The online event was hosted by Executive Director Michele Cobb (Forte Business Consulting) and Chairperson Rob Greenlee (Libsyn). After a brief introduction, most of the session was devoted to Q&A with attendees. Click through for details. Continue Reading
In this time of flux, defined by COVID uncertainty, upheaval in the streets, and an upcoming US presidential election, the Interactive Advertising Bureau (IAB) has released a study in which ad buyers were surveyed about their expected allocations in the second half of 2020. Podcasting fares well, and terrestrial radio fares better than other traditional categories. Continue Reading
Audioboom sent out a notice today of its new and returning podcasts in the Audioboom Originals Network. (See the PR here.) We see three new show launches in upcoming months, and a couple of AON podcasts returning for second seasons. Click through for details. Continue Reading
SiriusXM is hitting the nets this morning with a smart acquisition. The satellite radio and digital audio holding company is buying podcast host Simplecast. That’s the short story. The bigger picture is a full-on podcast distribution and monetization system for podcast creators at all levels. Continue Reading
Pod Drop features new and returning podcasts. Today: modern skeptical sprituality in Unholier Than Thou, storytelling and laughs in Good Yarns, Hip Hop meets politics in Waiting on Reparations. Continue Reading
When we last reported on Podcast Radio, the London-based all-podcast DAB+ station, it had broadened its signal to include Manchester. We now learn of a new expansion, bringing the city of Glasgow into range. The license adds 600,000 potential listeners to the station’s addressable market. Continue Reading