Jacobs Media Techsurvey: Younger listeners driving digital uptake, including podcasts and streaming audio

Jacobs Media has released the results for its annual survey into radio and media. The 2020 Techsurvey had 504 commercial radio stations in the U.S. and Canada participating. The slides show insights about radio, podcasts, streaming audio, and smart speakers for a divided digital audience. Continue Reading

Nielsen: 28% of Americans spending more time with radio in the coronavirus outbreak

Nielsen is the latest research company to share its insights on the COVID-19 pandemic and its impact on audio. It shared a positive outlook for radio from an online survey of 1,000 U.S. adults between March 20-22. While more than half (55%) U.S. listeners have not changed their radio habits, 28% said they are tuning in more as a result of the outbreak. Continue Reading

Edison Research: Streaming inches up in share of AM/FM radio listening

Edison Research released a graphic from its Share of Ear survey. The most recent update of the report is about streaming’s share of Americans’ AM/FM radio listening. “If the radio industry is ever going to really ‘turn the corner’ on digital listening, this may need to be the crisis that makes it happen,” Edison President Larry Rosin observed. Continue Reading

Voxnest tracks podcast category spikes as Europe quarantines against coronavirus

Voxnest shared its latest statistics on podcast listening, offering a global snapshot of how COVID-19 has impacted audiences. The company noted that its Spreaker is the top hosting platform in Italy, which has been hardest hit by the pandemic in Europe. It also shared details from Spain, from across Europe, and some early figures from the U.S. as it prepares for the full force of the virus. Continue Reading

MIDiA Research report: Changing media consumption during COVID-19

MIDiA Research has tracked the growth of streaming along with many other consumer behaviors over the years. Now, the company is turning its data toward understanding the impact of the COVID-19 pandemic on media industries. The report predicted that just the change of more people working from home would increase available entertainment time by 15%. Continue Reading