Digital audio advertising revenue grew 13% in 2020 compared to 2019, according to the IAB’s newly issued Internet Advertising Revenue Report, conducted by PwC. Click through for a breakdown of desktop vs. mobile. Continue Reading
Pierre Bouvard, Chief Insights officer at Westwood One, is back at it in the company blog, divulging results of the subscription Share of Ear consumer survey conducted by Edison Research. One of Bouvard’s key points in this latest blog post is the time-spent leadership of podcasting over ad-supported Spotify Free and Pandora. Click through for that infograph, and more. Continue Reading
You know an app is buzzworthy when research organizations study it. So it is with Clubhouse, the iOS-only, Android-excluding social audio app that has quickly gained high awareness. Toronto-based Signal Hill Insights partnered with social media researcher Digital Hug in a two-phase study of usage of, and sentiment for, Clubhouse. Continue Reading
Triton Digital has expanded its well-known and often consulted Streaming Metrics rankers, adding a Netherlands-specific product. The new addition is launched with reports for January and February. The new Netherlands product is more complicated than the familiar U.S. reports. Continue Reading
Triton Digital’s Streaming Metrics monthly ranker of measured streaming entities is out for January streaming, and shows iHeartRadio in its newly established leading position, but with a dip over the past two months. NPR, meanwhile, approached 100,000 Average Active Sessions (AAS), Triton’s measurement of average simultaneous streams. Click through for the chart. Continue Reading
Total revenues for recorded music were $23.1-billion according to MIDiA Research. Indie labels and artists outperformed in the market, as major labels underperformed. Last year artist-direct earnings broke the $1-billion threshold for the first time. Click through for more details and the infographic. Continue Reading
Most podcast rankers illuminate the concentration and stability of success — in other words, they don’t change much. Triton Digital’s every-four-weeks list of ranked 100 shows provides more oxygen, enabling rising shows to breathe in the exposure. In the latest, eight new shows appear, five of them from Kast Media. Continue Reading
Magellan has released its always interesting Top 15 monthly report, this one for February. As always, it includes two rankers: Top 15 spenders, and Top 15 movers & shakers. Click for details and the Top Spenders list. Continue Reading
In a deeply informative study presented by IAB Australia, decision makers and influencers in audio advertising were surveyed. The result is the 5th annual edition (called WAVE 5) of the IAB’s Audio Advertising State of the Nation. Click through for key points, graphics, and a download link. Continue Reading
“Digital audio has undoubtedly benefited from the UK lockdowns,” according to eMarketer, which has revised its projection for digital audio listening in the UK. The research company now says that digital listening will grow beyond its pre-pandemic forecast, which predicts percentage-of-population metrics through 2024. Two types of listening are documented in this forecast. Click for details and graphics. Continue Reading
Omny Studio released a raft of interesting data illustrating a truism of media: Success is concentrated at the top. How many downloads does it take to be in the 1%? Or the top 50%? Click through for graphs. Continue Reading
In a peculiar perception vs. reality quirk, more Americans recognize the Pandora name than any other online audio brand, but Spotify is the online audio brand used more often. Click through for graphic illustrations. Also — how does smart-speaker ownership affect which audio service Americans listen to? Continue Reading