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Edison Research webinar: Podcast listening grows and shifts

In a zoom webinar yesterday, Edison Research Senior Vice President Tom Webster laid out some metrics about podcast listening before and during the covid-19 era. The session was part of a lunchtime series from Edison. Deploying recent research from the company’s Podcast Consumer Tracking Report and the ongoing Share of Ear consumer survey project, Webster described some changes in American podcast listening. The underlying premise why that the disruption of routines, especially the widespread loss of morning commuting in cars, has made significant changes in how much, and when, Americans listen to podcasts. Click through for more. Continue Reading

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Edison Research COVID listening webinar set for Thursday

Edison Research is set to deliver a short webinar as part of a lunchtime series, this one titled Listening Habits During Quarantine: A Share of Ear® Report. “Share of Ear” is an ongoing subscription survey project which measures time spent in all kinds of audio among Americans. Edison SVP Tom Webster will present the brisk, 15-minute report. Click through for the registration link. Continue Reading

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Weekly podcast listeners skew away from AM/FM during coronavirus, and Joe Rogan rules (Edison)

The most actively engaged podcast listeners — people who listen at least weekly — are, as a group, falling away from AM/FM listening to an extent, and also streaming internet radio. This is one result of an Edison Research survey, as described by SVP Tom Webster in a webinar. Edison also displayed a top-1o list of podcasts with the greatest reach. Guess which is #1 — by a big margin. Continue Reading

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Edison Research releases its first quarterly Top Ten Podcast ranker

Edison Research has  broken out a Top Ten Podcast ranker, which measures podcast popularity among weekly podcast listeners. The ranker will be released quarterly, and will represent a rolling four-quarter average. This method smooths out irregularities such as quick-rise, quick-fall podcast flashes in the pan. Continue Reading

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Infinite Dial date is announced: March 9

Edison Research and Triton Digital, co-producers of The Infinite Dial, have announced the date of this year’s webinar release: It is March 9 at 2:00pm EST. The broad and detailed survey of American listening behavior has been conducted annually since 1998, producing long-running trend indicators, and is widely considered to be an authoritative snapshot of how and where Americans listen to audio. Continue Reading

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“The New Curators”: video and slides from RAIN Summit West

At RAIN Summit West in Las Vegas, Tom Webster of Edison Research gave an informative and entertaining special presentation called “The New Curators.” He included new, previously unpublished information from The Infinite Dial 2014, a joint project of Edison and Triton Digital. Also: “Eyeglasses, dresses, Gnutella, and the most embarrassing record in my record collection.” Click for video. Continue Reading