adStream: Stream scanning and native ads
In this edition of adStream we have a tale to tell, involving an iHeartRadio ad-skipping loophole, and a native ad on a terrestrial webcast. It’s all about content, even in commercial breaks. Continue Reading
In this edition of adStream we have a tale to tell, involving an iHeartRadio ad-skipping loophole, and a native ad on a terrestrial webcast. It’s all about content, even in commercial breaks. Continue Reading
Media software company Marketron announced the hiring of Todd Kalman, who will leave CBS Radio to join the Minneapolis company. Kalman becomes VP of Sales for Marketron. Continue Reading
In a mile-marker along the way to a major reinvention of its service, electronic music portal Digitally Imported launched a newly designed interface, with new functions and new programs. Continue Reading
Brief news items and worthy reads from around the web: Pandora to livestream Jack White show; Google infographic gives EDM education. Continue Reading
Sponsored by AudioBoom
A six-minute blast of news you need to know in streaming audio.
THIS WEEK: Podcast listener behavior; Pandora’s growing reach; Apple iTunes earnings; SoundExchange artist payments in 2014, Spotify joins PlayStation; iHeartRadio’s audience milestones. Continue Reading
The Wall Street Journal reports that Spotify “has expressed a desire” to raise $500-million in private investment, and is working with Goldman Sachs to achieve it. Meanwhile, in an unrelated analysis, past RAIN Summit keynoter Jason Calacanis predicts that Facebook will acquire Spotify. Continue Reading
In the frothing realm of connected cars, we know what the tech companies and automakers are doing. But what do car-buyers want? Nielsen’s new report on consumer preferences in connected cars points toward answers. Continue Reading
Understanding podcast consumption is a notorious challenge for creators and publishers. Audio host and distributor Spreaker has addressed that concern for its customers with the launch of a new analytics portion of the service. Continue Reading
The Streaming Audio Marketplace, a RAIN News webinar and whitepaper sponsored by TargetSpot, is now freely available in two formats: a 50-page whitepaper, and the webinar slides. Click through to see the slides, and link to the whitepaper. Continue Reading
Ad-tech company XAPPmedia and mobile app developer jacapps have partnered to create JAX, a premium advertising service for the mobile audience. The alliance integrates voice-activated XAPP Ads into the jacapps mobile platform. Continue Reading
The free download is brought to you by exclusive sponsor TargetSpot.
A strategic overview of online audio advertising, the whitepaper is the most comprehensive piece of intelligence ever published on the online audio advertising industry. Continue Reading
Consulting and analytics firm Gartner released a prediction today, projecting that a quarter-billion connected cars will be on the road in 2020. The company notes that on-board Internet connectivity is starting to trickle down from premium models to mid-market cars. Continue Reading