Why podcasting is not a bubble
The Download on Podcasts is a weekly feature sponsored by PodcastOne.
Despite the bandwagon-jumpers, podcasting is not a fad, or a business bubble. Several reasons why. Continue Reading
The Download on Podcasts is a weekly feature sponsored by PodcastOne.
Despite the bandwagon-jumpers, podcasting is not a fad, or a business bubble. Several reasons why. Continue Reading
Guest columnist Chris Price examines the hit-making power of curation. Continue Reading
One day after Jay-Z-owned Tidal launched with a highly publicized and live-streamed event, a new service called Auricular was announced by a consortium of audio technology specialists. RAIN News spoke with the founders about the new service and plans for the future. Continue Reading
A new U.S. advertising forecast for 2015 and beyond, from ZenithOptima, projects mobile ad revenue for Internet radio to exceed desktop streaming revenue this year, and to leap ahead for the next two years. Continue Reading
You Should Talk is a discussion panel at the 14th annual RAIN Summit West, moderated by Steve Jones of ABC News Radio. Consumers are listening to more spoken-word programming online than ever before. This panel of experts will discuss innovation that give rise to the popularity of talk content, and the opportunity for streaming audio advertisers. Continue Reading
BRS Media, domain administrator for dot-FM and dot-AM website addresses (called top-level domains, or TLDs) has launched a new addressing twist — the dot-RADIO subdomain. Continue Reading
TuneGenie, a provider of streaming audio players for audio publishers, announced that it received certification for Nielsen’s streaming measurement solution. The announcement marks a third implementation of Nielsen’s audience measurement technology for streaming audio. Continue Reading
Consumer credit-rating company Experian has a new CMO, and has rolled out new ads with radio and streaming audio in the mix. We caught one as a pre-roll of an HD Radio webcast in iHeartRadio. Continue Reading
U.S. radio group Cumulus announced hiring Tommy Page as SVP of Brand Partnerships. Page comes from Pandora, where he held a similar role as VP of Artist and Brand Partnerships. Page’s career has wended through music, publishing, and online music service. Continue Reading
Cisneros Interactive, a digital advertising company addressing the U.S. Hispanic and Latin American audiences, has purchased a majority stake in Audio.Ad, a Latin American digital audio advertising network. Cisneros Interactive will exclusively market Audio.Ad digital inventory, through its RedMas subsidiary. Continue Reading
With podcasting top-of-mind in the online audio industry, a potential new player is Spotify, according to unnamed sources reported by Bloomberg Business. Competition with Apple? Catching up to Deezer? Continue Reading
Technology and strategy company Lochbridge surveyed nearly 1,500 consumers across age demographics to investigate demand for digital technology in the car — how much, what kind, and among whom. The demographic profile is clear-cut. Continue Reading