Double-digit growth in all forms of streaming buttressed the U.S. music industry against the continued slide in music purchases, holding the industry’s total value steady at 7-billion dollars. For the first time, streaming revenue surpassed CD revenue. Continue Reading
There are many ways to measure online audio campaigns — impressions and CPMs, return on investment, banner clicks, engagement. A RAIN Summit West panel discussion, featuring Heidi Browning from Pandora and other industry experts, will focus on best practices for measuring effectiveness. Continue Reading
Today Clip Interactive announced a new capability of its Total Audience Solution platform, allowing FM reception as an alternative to streaming a radio station. In smartphones, FM reception must be enabled by activation of the phone’s FM chip. The first phone… Continue Reading
The Download on Podcasts is a weekly feature sponsored by PodcastOne.
Micro-subscriptions on specialty crowdfunding platforms like Patreon and Recurrency offer independent podcasters a real chance at self-sufficiency. Success stories reveal an audience willing to pay for unique, personal, on-demand programs. Continue Reading
RAIN News has learned that NPR and the Corporation for Public Broadcasting have agreed to a 17% music licensing rate increase for the 2016-2020 royalty period. The new rate anchors an agreement between the nonprofit public media outlets and SoundExchange, the royalty collection and distribution entity representing artists and record labels to webcasters. Continue Reading
Mike Agovino, formerly COO of Triton Digital, has pivoted quickly into a new role as Executive Vice Chairman of PodcastOne. As we reported yesterday, Agovino left Triton in the wake of its acquisition by Vector Capital. Continue Reading
RAIN News founding editor Kurt Hanson is in Milan for Radiodays Europe 2015. This is the first of his bulletins, with photos. Continue Reading
Six months after its introduction by the Interactive Advertising Bureau (IAB), the Digital Audio Ad Serving Template (DAAST) is in its adoption phase. “Industry adoption of DAAST enables digital audio ads to be easily run and tracked in a consistent manner across publishers, similar to other digital marketing mediums,” said Scott Cunningham, Senior Vice President, IAB, and General Manager of the IAB Technology Lab. Continue Reading
As we reported this morning, Vector Capital has acquired Triton Digital. We spoke with Triton President and CEO Neal Schore, to get context around the new business structure. He shared to background and reason for the ownership change, and addressed staff changes. Continue Reading
Vector Capital, a private equity firm specializing in technology, has acquired Triton Digital, the leading technology provider to the online audio industry. The announcement follows days of rumors. Continue Reading
Pandora’s NYSE_traded stock jumped over seven percent on Friday, an unexpected upward spike generally attributed to buyout rumors. Even as those rumors circulated, they were discredited by some analysts. Continue Reading
The Grey advertising agency has contrived an interactive mashup called Ad Roulette, which allows you to combine audio and video of different commercials. “Though ephemeral, the new combinations become messages of higher, almost spiritual meaning,” Grey says. Maybe. Fun, for sure. Continue Reading