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Omny Studio teams with Rubicon Project for programmatic video pre-roll ads

Omny Studio, the audio publishing platform, has entered a programmatic advertising partnership with Rubicon Project. This deal will see Omny Studio offering pre-roll video advertisements for podcast listens on the web. Customers will be able to connect their shows to Rubicon Project’s video advertising marketplace, adding a new monetization option for podcasters under Omny’s umbrella. Continue Reading

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Omny Studio reveals tech behind controversial Apple Podcast Consumption Analytics

In a RAIN webinar last August, Melbourne-based podcast hosting and technology company Omny Studio announced a technology achievement that seemed either revolutionary or implausible, depending on one’s perspective. Omny claimed to offer podccast listening data captured from Apple’s Podcasts app. Today, prompted by the imminent release of Apple’s own podcast analytics, Omny has unfurled a description of its previously secret method. Continue Reading

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Emmis ties with Triton Digital and Omny Studio to repurpose shows on-demand

Emmis Communications has announced a three-way technology partnership which will more smoothly repurpose program content for online, on-demand distribution. The solution announced today is a blend of technologies offered by Omny Studio, which has specialized in easy-to-use program clipping and archiving, and Triton Digital, which brings its Tap Podcast monetization platform into the mix. Continue Reading