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GM and AT&T plan starts new era of in-car WiFi, could accelerate challenge to radio

GM and AT&T have partnered to provide in-car WiFi across the GM model line of cars equipped with OnStar 4G LTE WiFi hotspot technology. The headline is the price: $20 a month for unlimited data. That dollar number is a milestone that could accelerate the challenge faced by terrestrial radio in connected cars. Continue Reading

Upcoming RAIN Summit to focus on research, programmatic, creative audio, podcasting

Research, programmatic advertising, creative audio branding, and podcasting are key topics at the RAIN Digital Audio Advertising Summit on April 12 in Chicago, the third in a series of advertising-focused business conferences produced by RAIN in the past year. The event will take place in the famed Chicago House of Blues in the heart of River North. Continue Reading