WideOrbit announces Brian Burdick as new EVP of digital and programmatic

Media technology company WideOrbit announced the hiring of Brian Burdick as EVP of Digital and Programmatic. Burdick will step in as head of WO Central, the company’s buying and selling platform, as well as recent acquisitions Fivia, Abacast, and Admeta. WideOrbit is investing aggressively in acquisitions and talent. Click through for details. Continue Reading

Triton Digital announces first-mover compliance with DAAST audio ad standard

Triton Digital announed today that it is DAAST-compliant, among the first technology providers to fully adopt the proposed audio advertising standard. DAAST was developed by the IAB and its Digital Audio Ad Serving Template Working Group. Triton’s announcement applies to its recently launched Tap advertising platform, released in September. DAAST is a technical ecosystem in which advertisers, publishers, agencies, and consumer playback devices are aligned to coherently deliver and track streaming audio advertising. Continue Reading

App Annie unveils new Index for Music

App Annie has launched a new Index for Music that tracks statistics for musical mobile software. The index combines data from both the iOS App Store and the Android Google Play marketplace for a look at the programs that are most downloaded and generate the most revenue across four subcategories: music listening, music creation, artists and information, and other. Continue Reading

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Azoff PRO challenges ASCAP/BMI, seeks better rates for songwriters

Copyright has been the hot-button topic of this year, and the role of performing rights organizations has been a central topic of debate. While some of the top publishers like Sony and Universal Music Group are looking for a chance to break from the outside management of their compositions by ASCAP and BMI, the top two PROs embroiled in consent decree rules, there is still some opportunity for shuffling within that business and legal infrastructure. Continue Reading

STRATA re-positions Pandora in its media buying platform

STRATA, a media buying platform that connects advertisers with media publishers, has re-positioned Pandora’s ratings profile on its dashboard, separating it from radio stations, according to Inside Radio and RAIN News sources. The action represents the latest twist in a long path of Pandora competing against U.S. broadcast radio for advertising dollars. RAIN spoke to several sources for comment. Continue Reading

Napster to arrive in select Audi models this fall

Napster has entered into a partnership with Audi and will be appearing in select car models starting this fall. “Connectivity has become more and more important in daily life,” said Patric Niederländer, Rhapsody International’s vice president of business development in Europe. Music Week reported that the integration was expected to expand into additional models in 2015. Continue Reading