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Scripps buys Stitcher from Deezer, augments growing podcast empire

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Media conglomerate E.W. Scripps has acquired podcast listening app Stitcher from global music service Deezer, which acquired Stitcher in October, 2014. The acquisition places Stitcher within Midroll Media, a podcast distribution and sales company, which Scripps purchased in July of last year. We spoke to Midroll exec Lex Friedman about what this means for Midroll Media.

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The Scripps/Midroll merger: Conversation with the execs

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Yesterday's announcement that E.W. Scripps acquired Midroll Media is a mile marker in the evolution of podcasting as an important media category. We spoke by phone with Adam Sachs (CEO, Midroll Media), and Adam Symson (SVP and Chief Digital Officer, Scripps) about the merger, its aftermath, and implications for podcasting.

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