Spotify has added another personalized playlist to its programming. This one is titled Your Time Capsule, and it says it will “take you back in time to your teenage years.” Music is a powerful tool when it comes to nostalgia, but does Spotify deliver? Here’s our take from the RAIN News team. Continue Reading
Apple Music has surpassed 30 million subscribers. That’s the top-line takeaway from Billboard’s recent conversation with the streaming service’s leadership. Jimmy Iovine, Zane Lowe, and Larry Jackson sat down with the publication to talk about their strategy for attracting even more paying listeners and expanding into all sorts of new exclusive content. Continue Reading
The primary focus of Amazon’s big event in Seattle yesterday may have been on the new home technology, but the company also announced that its Alexa voice control systems will be integrated into BMWs and select models of the Mini. BMW and Amazon had already worked on an Alexa skill for the use in the car, but yesterday’s news shows a deeper and more comprehensive application of what voice control can do in a vehicle. Continue Reading
Amazon hosted a jam-packed day of announcements on Wednesday, with a heavy focus on expanding its Echo product line and bringing its Alexa voice controls to more places. Continue Reading
Audio.ad has collaborated with the Mobile Marketing Association to compile a guide for digital audio advertising in Latin America. This playbook is a free download available in Spanish, Portuguese, and English. It contains statistics, concepts, and best practices around digital audio consumption in Latin American markets, including case studies of successful brands. Continue Reading
Reuters is reporting that Spotify’s latest private trading numbers are now valuing the streaming company at about $16 billion. The publication cited unnamed sources familiar with the latest deals for Spotify, although the company declined to comment on the rumor. Reuter’s sources predicted that by the time Spotify goes public, it could be worth at least $20 billion. Continue Reading
For years, Germany was one of the staunch holdouts, a market that continued to favor music listening on CDs rather than digital formats even as most markets become dominated by streaming. A recent survey shows that the region’s views are slowly changing, mostly among its younger generations. Continue Reading
Triton Digital announced an expansion of its partnership with One Media Sales. As a result of the new arrangement, OMS will operate Triton’s a2x programmatic audio advertising marketplace in the Netherlands, which gives advertisers and agencies their first opportunity to buy digital audio ad inventory programmatically. Continue Reading
XAPPmedia, one of several companies which provide technical assistance to radio station presence in smart speakers, is today launching a self-serve solution for Amazon Alexa. Continue Reading
July webcast listening slipped 4% compared to the month before, in a pattern we saw last year in June and July. Every one of the top 20 brands measured by Triton Digital saw a reduction in listening during July. The year-over-year view shows that the tide was higher even as the summer waves got a bit smaller. Continue Reading
B2B music provider 7digital has entered a partnership with famed guitar brand Fender. Under this deal, 7digital will collaborate with Fender to help the company grow its offering of online and mobile products. Continue Reading
NPR and Edison Research have released the second part of their study on smart speakers and voice control. The first part was released during RAIN’s Podcast Business Summit in New York this June. The latest presentation of The Smart Audio Report focused on the specific activities and details of how and why people are using this new product segment. Continue Reading