AdsWizz delivers nearly 4% interaction rate with latest ShakeMe digital audio ad campaign

AdsWizz continues to share insights from brands using its new ShakeMe mobile technology for audio advertisements. The ad format, which lets listeners take a pre-determined action by shaking their smartphones, was the center of a campaign for Shell Car Wash that aired on German digital streaming radio service Rock Antenne. Continue Reading

4

iHeartRadio partners with AI to offer digital listeners gapless playback and improved song transitions

iHeartRadio has collaborated with artificial intelligence platform Super Hi-Fi to improve the digital listening experience by imitating some of the nuances of a live radio broadcast. Super Hi-Fi will provide smoother song transitions such as precise crossfades, volume leveling, and gapless playback to digital listeners. Continue Reading

1

Songwriter groups and mechanical licensing companies reach accord on competition in Music Modernization Act

After some sharp exchanges, the music industry may be reuniting in its support of the Music Modernization Act, at least when it comes to mechanical licensing. Last month, several companies that currently operate in the mechanical licensing space traded barbs with songwriter groups over an effort to change that portion of the proposed legislation. Yesterday, the parties announced a new compromise. Continue Reading

Zeno Media opens new strategic drive with Haitian radio app

Zeno Media, an aggregator of broadcast stations specializing in niche a diaspora communities, has launched a new strategic thrust with an agreement with about a dozen Haitian radio brands. Those stations are bundled into an app which provides streaming, Call-to-Listen (Zeno’s founding technology), on-demand content, subscription options, and intellectual property protections. Continue Reading