National Public Radio Digital Services (NPR DS) will move its streaming technology to Triton Digital this fall, transitioning its member stations from Limelight Networks, the current streaming technology provider. An email notifying stations of the change was sent last Thursday. Continue Reading
In a startling announcement that apparently hopes to drive a wedge into the radio audience measurement field, five broadcast groups have created a partnership with Shazam at the center, to develop what the announcement calls a “groundbreaking new audio measurement solution.” Continue Reading
Webcast listening in April continued its upward trajectory, growing by 2% compared to March, and notched a 16% rise year-over-year climb. These numbers courtesy of Triton Digital’s monthly Webcast Metrics Top 20 Ranker, released this morning. Continue Reading
The Podcast Consumer, an annual research report from Edison Research and Triton Digital and released today, represents the 12th year of podcast research conducted by Edison. This year’s report reveals a jump from incremental podcast adoption seen for several years. “This year, we saw a spike we haven’t seen before,” said Tom Webster of Edison Research, who presented a webinar. Continue Reading
Webcast listening in March grew by 2% compared to February, and notched a 15% rise year-over-year, according to Triton Digital’s monthly Webcast Metrics Top 20 Ranker, released this morning. Click through for historical charts. Continue Reading
Triton Digital has secured another partner for its a2x programmatic audio advertising platform. Radioline, a European radio and podcast aggregator, will use Triton’s platform to enable programmatic digital audio inventory on its website. Continue Reading
Triton Digital and Dentsu, the world’s largest advertising agency, announced today the extension of Triton’s a2x programmatic audio advertising platform to Japan via Dentsu’s Cyber Communications Inc. (CCI) division. CCI will manage Japanese streaming audio inventory in that market in a new Dentsu division called “Premium Audio Series.” Continue Reading
Webcast listening in February grew by 8% compared to January, and notched a 17% rise year-over-year, according to Triton Digital’s monthly Webcast Metrics Top 20 Ranker, released yesterday. Click through for historical charts. Continue Reading
Panasonic’s Aupeo division announced a partnership with Triton Digital for use of the Tap OnDemand ad platform. Through this deal, Triton’s technology will be used for targeted ad insertion into the personalized audio messages played by the company’s personal radio service in cars. The arrangement will give both car manufacturers and brand partners the opportunity to deliver personalized audio messages to drivers through the OneConnect system. Continue Reading
Triton Digital is partnering with Telos Alliance on some of the company’s hardware. It will be the new streaming partner for Telos’ Z/IPStream R/2 processor. Triton has announced several new deals in recent months; for instance, its a2x programmatic exchange has linked up with Tuned Global and Adforce.com. Continue Reading
YouTube’s penetration into the music lives of Americans is a snapshot of quiet domination captured by last week’s Infinite Dial release. When you cross-reference different parts of the Edison Research / Triton Digital study, startling comparisons emerge. Continue Reading
The Infinite Dial, a consumer research project that tracks listening habits and trends of American teens and adults, was released today for 2016, co-produced by Edison Research and Triton Digital and presented via webinar. Continue Reading