In a dramatic extension of its core data intelligence business, The Echo Nest has announced a music advertising product that gives ad networks, and music services, audience segmenting possibilities. The solution is called Music Audience Understanding. Keying off The Echo… Continue Reading
“We have made significant progress in disrupting traditional radio in a short time, but we are just getting started.” –Brian McAndrews, Pandora CEO Pandora’s business mission is essentially invasive, intending to transform consumer habits by migrating listening from broadcast to Internet.… Continue Reading
This week Mark Kassof has been releasing installments of his ListenerThink study, in which Millennial listeners were asked to rank their sentiment toward FM, AM, and a selection of Internet music services. Pandora and FM came through with the rosiest scores.… Continue Reading
With more than 200 million registered users, Pandora’s collection of user data is substantial. Now they are beginning to use that data to create marketable audience segments that advertisers can use to target their campaigns. An article by guest contributor Jennifer Lane. Continue Reading
In a press release this morning that serves as an advertisement for its holiday music stations, Pandora revealed some Christmas-season listening statistics.
We’ve been tracking the early rollout of Christmas music on terrestrial, subscription, and pureplay platforms, noting that there seems to be significant demand for holiday music in early November. Commenters in iHeartMusic’s Christmas stations jubilantly greeted their appearance a couple of weeks ago. Continue Reading
Publicly traded Internet radio service Pandora will report 3rd-quarter earnings next Thursday, November 21. But the company and its stock are benefiting from analyst anticipation of quarterly results. Investment house Needham & Company raised its target stock price for P… Continue Reading
Greg Cutler is a voice-over actor and producer who has been creating audio ads for Pandora since 2011. After a decade in radio (1981-1991), and taking a break for non-profit activities, Cutler returned to voice work in 2001. He operates… Continue Reading
Triton Digital released its Webcast Metrics Top 20 Ranker for September yesterday, revealing that Internet listening among Triton’s top-20 clients was sequentially flat from August. (iTunes Radio, which began operating during September, has not been announced as a Triton client.)… Continue Reading
Pandora released disclosed its audience metrics for October last night (see RAIN coverage here). The much-watched measurement of “active listeners” slipped 2.5% from September, from 72.7-million to 70.9-million. That metric is significant for the first full month in which Pandora… Continue Reading
Tom Taylor notes in his morning newsletter that all-Christmas radio is breaking out early on the broadcast side. Taylor’s interpretation: “Most are an attempt to lay claim to the local market’s Christmas image — even if it irritates regular listeners.”… Continue Reading
RAIN’s Weekend Perspective summarizes the week’s important events for a weekend catch-up, and revives your blasted synapses for coming week. PARTNERSHIPS The Echo Nest partners with Getty Images: Music services that use The Echo Nest’s intelligence technology will be able… Continue Reading
Distribution. For most music services, the important distribution channels outside the computer are mobile and cars. Developing for mobile means creating apps for the two major device platforms: iOS and Android. In some cases format-specific app designs are made for… Continue Reading