Webcast listening in January inched downward by 2% compared to December (when holiday listening helped give an upward lift over November), and notched a 14% rise year-over-year, according to Triton Digital’s monthly Webcast Metrics Top 20 Ranker, released this morning. Click through for the trend charts. Continue Reading
STRATA released results from the latest of its quarterly ad agency surveys. The responses found that 54% of agencies are more interested in streaming audio than they were a year ago. The Q4 2015 survey also addressed questions about programmatic buying, which has also gained in interest among agencies. Continue Reading
The combination of sample size and tracking in the Share of Ear surveys, produced by Edison Research, show changes in audio consumption as they happen. In this guest column originally published on his Infinite Dial blog, Edison President Larry Rosin notes a milestone: young Millennials have crossed a meaningful threshold, now spending more time with streaming than with AM/FM radio. Continue Reading
Edison Research has released another factoid in advance of its Infinite Dial 2016 webinar on Thursday, and it’s a landmark in the evolution of streaming audio. Half of Americans 12 years and older listened to online radio weekly. That percentage is up from 44% last year. Continue Reading
In advance of The Infinite Dial 2016 this Thursday, Edison Research has released one result of its large-scale consumer survey of American listening habits. In it, Edison announces that podcast listening “is growing — and growing fast.” Continue Reading
An in-car listening survey of Canadian drivers was conducted by Audience Insights. This research establishes a trendline of audio sources in the car going back to 2010. Continue Reading
The mobile analytics experts at App Annie are still churning out reports on 2015. This week, the company revealed the top app publishers from the year based on worldwide annual revenue from both iOS and Google Play. Continue Reading
Streaming is a popular music choice in the Nordic region and continues to grow in popularity. A survey commissioned by three European collecting societies found that 9.4 million consumers in the region streamed music in 2015. The survey also inquired about discovery outlets. Radio was the top choice on average, but preferences shifted drastically for the youngest respondents. Continue Reading
Standard Media Index released its January U.S. advertising report. As in other recent editions of this report, digital spending across media categories rose. The uplift in digital spending kept the entire ecosystem in a 13-month growth trend. Radio was split: Traditional radio down, Internet radio up, both by double digits. Continue Reading
A new report from Nielsen, State of The Media: Audio Today, compiled listening figures from 2015 and confirmed the strength of radio’s reach. This report generally found a respectable performance for radio among younger generations, but time spent with the format was still markedly lower than for Generation X and Boomers. Continue Reading
Nielsen’s Q3 2015 comparable metrics report revealed the latest figures for media consumption, including strong results for radio. More than 90% of adults listen to radio each week, giving the medium more reach than TV, PCs, or smartphones. Continue Reading
Spotify has expanded its listenership measurement study, produced by TNS, and today released results of a survey conducted in Canada. Like the European study, the Canada survey measures listening to terrestrial radio and to Spotify’s free online radio service, and demonstrates that Spotify’s audience provides incremental additional reach to radio advertisers. Continue Reading