Mobile app developer jācapps announced that its v4 platform has been certified by Nielsen for digital audio measurement. The new measurement system is available to Nielsen radio clients on the jācapps v4 platform, and will generate ratings congruent with Nielsen’s on-air measurement. Continue Reading
Guest columnist Larry Rosin reveals new, previously-unreleased information from The Infinite Dial 2015 — which age demographic listens to podcasts the most? Continue Reading
Double-digit growth in all forms of streaming buttressed the U.S. music industry against the continued slide in music purchases, holding the industry’s total value steady at 7-billion dollars. For the first time, streaming revenue surpassed CD revenue. Continue Reading
The Download on Podcasts is a weekly feature sponsored by PodcastOne.
Micro-subscriptions on specialty crowdfunding platforms like Patreon and Recurrency offer independent podcasters a real chance at self-sufficiency. Success stories reveal an audience willing to pay for unique, personal, on-demand programs. Continue Reading
Pandora’s NYSE_traded stock jumped over seven percent on Friday, an unexpected upward spike generally attributed to buyout rumors. Even as those rumors circulated, they were discredited by some analysts. Continue Reading
Month-over-month webcast listening grew by five percent in December, according to Triton Digital’s monthly Webcast Metrics Top 20 Ranker. The lift came despite lower listening during Christmas week, compared to the three previous weeks. Big gains for streaming in 2014. Continue Reading
Guest columnist Larry Rosin reveals new, previously-unreleased information from The Infinite Dial 2015 — what is the least essenatial medium in people’s lives, compared to 13 years ago? Continue Reading
Nielsen released the Total Audience Report for the fourth quarter of 2014. It covers basic consumption metrics across TV, gaming, computer, phone, and AM/FM radio. This edition of the report shows AM/FM listening to be fairly stable, with trend signals that move in different directions. Continue Reading
The Download on Podcasts is a new weekly feature sponsored by PodcastOne.
In the Infinite Dial 2015, an ongoing research project produced by Edison Research and Triton Digital, the metrics and consumption behavior of podcast listeners are portrayed sharply. Podcast listeners are voracious! (They also trend toward affluence.) Continue Reading
The signing of Eddie “Piolin” Sotelo to PodcastOne could raise awareness of the podcast category among Hispanics, where familiarity is low. Continue Reading
Edison Research President Larry Rosin reviews a survey which questioned how peoople wake up in the morning. Radio? Alarm buzz? Hungry dog? Continue Reading
Nielsen measured the generational reach of radio in a recently released report, calling out a “Millennial majority.” Millennials are the 18-34 cohort, and Nielsen determined that 66.million of them listen to radio each week. The results are more nuanced than many headlines. Continue Reading