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Study finds discovery by streaming supports concert sales

MusicWatch and Eventbrite teamed up for a survey of how music discovery impacts listeners’ purchases related to live music. The results showed that 42% of the respondents cited streaming as a music discovery platform, and 51% of those streaming listeners bought tickets to a show by an artist they found on those services. Plus 29% of streaming discoverers attend two or more shows a month. Continue Reading

UK’s half-year data shows nearly 80% streaming growth

The British Phonographic Industry released half-year data about music sales in the UK. The report showed that there have been 11.5 billion tracks played in the first six months of 2015, compared with 14.8 billion plays in all of 2014. Dedicated audio streaming services see about 480 million streams a week. Stream Equivalent Album consumption for the first half was 11.49 million, up 79.5% from the year-ago period. Continue Reading

Nielsen Music 360 data sheds more light on music spending habits

Tatiana Simonian, a vice president at Nielsen, gave a presentation at the EDMbiz conference. During the talk, she shared two slides from the Nielsen Music 360 report with data about the industry. The Nielsen data asked its survey respondents who said they paid for streaming which services they spent on. The results showed a larger percentage of paying customers at Pandora One and Spotify, where 33% and 32%, respectively, currently subscribe to the service. Continue Reading

Study: Radio ad spending down nationally, but up locally

Kantar Media released its quarterly report on U.S. advertising expenditures. Overall, the total ad spend in the first quarter of 2015 was $37.4 million, down 4% from the same period last year. The quarterly results for radio revealed a split performance between the local and national levels. The declines in Kantar’s data parallel the ones found in the Radio Advertising Bureau’s research into revenue for 2014. Continue Reading