Niche - RAIN News

High school class of 2015 listens to more Spotify, less Pandora

Posted on July 14, 2015 by Brad Hill

Research company Niche has released its annual survey of media usage among high school graduates. The survey collected responses from 10,000 members of the 2015 graduating high school class. Spotify is the big music gainer, but Pandora still rules. Continue Reading →

How do graduating high school students listen to online music?

Posted on July 10, 2014 by Brad Hill

Niche, a research firm founded by Carnegie Mellon University in 2002 with a focus on early-life decision-making, has released an interesting study of media choices among graduating high school students. When surveyed about listening to music, graduating high-schoolers divulged their music-service habits. Continue Reading →