Westwood One and Magellan AI teamed for an investigation into advertising on top 400 podcasts in the United States. Their review collected between the Q4 2018 and Q4 2019. The pair found that the number of podcast ads has risen on the back of similar growth in the number of episodes. Continue Reading
A weekly column from the preeminent Radio Futurologist. THIS WEEK: James compiles the latest coronavirus-impacted listening figures from audio operations around the world, including national radio services, community broadcasters, and podcast companies. Continue Reading
Pod Drop features new, interesting, and returning podcasts. Today: A history podcast hosted by John Meacham, a show about forgiveness with streetwise pastor Nadia Bolz-Weber, and a UFO encounter show from Aaron Mahnke. Continue Reading
The Myers Report, issued by the Jack Myers media empire MediaVillage, has issued a set of projections for 2020 advertising spend, comparing pre-COVID-19 with the current and future environment. Click through for a telling chart of projections. Continue Reading
RAJAR has released its latest Midas study about audio consumption in the UK. The surveys were collected during February. Live radio continued to lead with the highest weekly reach among adults aged 15 and up. We see generational shift as young listeners move from radio to streaming. Continue Reading
Live music events and concert weekends are all on hold due to the coronavirus, but many performers have been turning to online tools to still reach fans. The latest event to make the digital leap is the Red Bull Records Virtual Festival. Continue Reading
iHeartMedia has entered a partnership with Uno Radio Group, a leading Puerto Rico broadcaster. The move that will extend the iHeartRadio brand to Puerto Rico. Uno Radio Group listeners will receive access to iHeartMedia’s content and programming, and iHeart’s advertising partners will be able to work with Uno Radio Group’s stations. Continue Reading
Targetspot, a division of AudioValley, has launched a new tool called Passport Explore, a platform that allows any digital audio player to manage advertising campaigns. This service can set up local, national, and international advertising campaigns across any type of digital audio, including streaming, webradio, and podcasts. Continue Reading
Brief news items and worthy reads from around the web. Today, a writer defends Apple’s HomePod against two of its biggest criticisms, a startup explores the brave new world of podcast SEO, and an interview with Philip Glass on his audio branding for Sonos Radio. Continue Reading
A couple of weeks ago we looked at the stock performance of three publicly traded audio stocks from the first of the year. By placing the three trendlines at the same hypothetical point to start, we could compare their fluctuating gains and losses against each other as percentages. In this update we add Entercom to iHeartMedia, Sirius XM, and Spotify. Continue Reading
iHeartMedia celebrated Earth Day yesterday with the unveiling of a new initiative that encourages listeners to make small changes aimed at preserving the environment. The year-long campaign is dubbed iHeartRadio Earth. Continue Reading
Cisneros Interactive and Brandwatch collaborated on an investigation into how the COVID-19 pandemic has impacted digital listeners in Puerto Rico. The results are based on 700 online surveys taken between March 23 and April 6. Quarantining has led many Puerto Rican listeners to place a higher value on audio content. Continue Reading