SoundCloud expands ads and subscriptions to UK and Ireland; partners with DAX

Berlin-based SoundCloud has launched two initiatives in U.K. and Ireland which bring those markets up to speed with the SoundCloud experience in the U.S. First, the SoundCloud Go subscription plan is now available to those audiences. Second, the free-listening service is now supported with advertising, some of which will be supplied by the Global-owned DAX automated platform. Continue Reading

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RAJAR Q4 2015 sees radio on the rise across platforms

RAJAR data for the fourth quarter of 2015 revealed a fresh snapshot at radio listenership in the UK. The report found that the average listener spends 21 hours and four minutes with live radio per week. The reach for all radio was also strong, with 48.2 million adults (or 90% of the population over age 15) tuning in each week. More than half of the UK’s adult population is tuning in to digital formats. Continue Reading